Company Description:
MADE Hoops is the premier grassroots basketball events organization in North America. Founded in 2014, our mission has always been Maximizing Athletes’ Development and Exposure (MADE). We host 100+ boys and girls basketball events annually, including competitive camps for all ages, middle school and high school tournaments, and the top independent high school circuit in the country. We're proud to have countless McDonald's All-Americans, NCAA athletes, and NBA stars among our alumni.
Job Overview:
We’re looking for a Creative Strategist to sit at the intersection of storytelling and performance—building best-in-class partnership pitches while also using data to inform recommendations and prove value. This role will create and refine sales decks, one-sheets, and proposal narratives for sponsorship and media/brand partnerships, and will work closely with Brand Partnerships, Operations, and Marketing/Content to translate partner objectives into scalable, sponsor-ready programs. You’ll also have the opportunity to innovate and design new offerings and assets alongside a growing Brand Partnerships team.
You’ll be equally comfortable crafting a compelling slide story and pulling insights from audience, social, and campaign data to shape strategy and strengthen renewals.
Key Responsibilities:
- Build high-impact partnership proposals: pitch decks, one-pagers, custom opportunities, and RFP responses from brief to final delivery.
- Translate partner goals into creative platforms and activation concepts across on-site, content, social, digital, experiential, and media inventory.
- Develop clear, confident narratives that connect assets → fan/audience value → brand outcomes, tailored to each category and buyer.
- Partner with Sales to support new business pitches, upsells, and renewals—tightening positioning, packaging, and pricing logic as needed.
- Own the data story inside decks: collect and interpret key metrics (audience, engagement, viewership, ticketing, web, CRM, etc.) to support recommendations.
- Create and maintain a lightweight insights library (audience profile, fan segments, proof points, case studies, benchmarks, category learnings).
- Build post-campaign recaps and performance summaries that reinforce ROI/ROO and inform future optimization.
- Collaborate with design, content, and operations teams to innovate on new asset opportunities
- Improve the pitch process over time: templates, best practices, case-study structure, version control, and a consistent “house style” for decks.
- Stay current on sponsorship trends, creative best practices, and measurement approaches, bringing fresh ideas to the team.
Qualifications:
- 5 years of experience in creative strategy, partnerships, sponsorship, brand marketing, sports marketing, media sales support, or agency environment.
- Proven ability to create polished pitch materials: strong layout instincts, slide hierarchy, and concise writing.
- Strong analytical capability: ability to source, clean, and interpret data and translate it into clear insights and charts that support a sales narrative.
- Working knowledge of common partnership metrics and measurement approaches (reach/impressions, engagement, viewership).
- Strong written communication: can turn complex information into simple, persuasive messaging without fluff.
- Ability to manage multiple timelines in a fast-moving sales environment; excellent organization and stakeholder management.
- Collaborative and proactive—comfortable interfacing with Brand Partnerships, Operations, Marketing, Creative/Design, and leadership.
- Bonus (nice-to-have): basic graphic design skills for the purpose of developing new Brand Partnership pitch decks and media/activation assets.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
