The Role
VOW is seeking a Head of Business Development, Sports to lead our commercial expansion across professional sports properties in the United States and internationally.
This role focuses on building strategic partnerships with leagues, teams, tournaments, and hospitality operators that manage premium, sponsor-driven, and VIP guest experiences.
The ideal candidate already operates within the sports ecosystem and maintains relationships across leagues, teams, brands, hospitality operators, or sports marketing agencies.
Working directly with the CEO, you will develop partnerships, close enterprise SaaS agreements, and establish VOW as the technology platform powering premium guest orchestration across sports.
Responsibilities
Drive strategic business development across organizations such as:
Professional Leagues, Governing Bodies & Agencies
Teams & Sports Properties
- Professional teams and franchises
- Venue operators
- Ownership groups
- Premium hospitality and partnerships departments
Major Events & Tournaments
- Global sporting events
- Championship tournaments
- International competitions
- All-Star and exhibition events
Hospitality & Commercial Operators
- Premium seating operators
- Corporate hospitality programs
- Venue and guest operations teams
Sports Marketing & Sponsorship Agencies
- Organizations such as Octagon, On Location, Legends, IMG / Endeavor, and similar firms
Key responsibilities include:
- Building relationships with league executives, team leadership, sponsorship directors, and hospitality operators
- Identifying opportunities where VOW can power premium guest and sponsor experiences
- Driving enterprise SaaS partnerships with multi-year scope
- Translating operational challenges inside sports events and hospitality environments into scalable technology solutions
- Representing VOW at industry events and within sports business communities
Required Experience
Candidates must demonstrate meaningful experience within professional sports ecosystems.
Qualified candidates should have held roles within at least three significant sports brands or organizations, such as:
- Professional leagues or teams
- Tournament or event operators
- Premium hospitality or sponsorship leadership roles
- Sports marketing agencies
- Sports technology companies serving sports organizations
Minimum Requirements
- 8–15 years of experience in sports business
- Demonstrated exposure to premium hospitality, sponsorship, ticketing, or sports partnerships environments
Strong preference for candidates with experience working with organizations such as:
Formula 1, PGA Tour, NBA, NFL, MLS, USTA, Octagon, On Location, Legends, IMG / Endeavor, or similar global sports properties.
What Success Looks Like
Within the first 6–9 months, this leader will:
- Establish pilot partnerships with multiple sports organizations
- Introduce VOW into premium hospitality and sponsorship environments
- Build a strong commercial pipeline across sports properties
- Contribute to shaping VOW’s product roadmap for sports operations
Ideal Candidate Profile
- Strong network within professional sports leadership
- Deep understanding of sponsorship and hospitality ecosystems
- Comfortable operating in relationship-driven commercial environments
- Ability to represent a technology platform to senior sports executives
- Commercial mindset with the ability to close and scale long-term partnerships
Compensation
Competitive base salary with performance incentives tied to partnership growth.
This role offers the opportunity to help shape how premium guest experiences are managed across professional sports globally.
