The Box Office Internship provides students with hands-on experience in professional sports ticket operations, customer service, and event management. Interns will develop practical skills in ticket sales, fan engagement, problem-solving, and game-day operations while supporting Carolina Ascent FC home matches.

Learning Objectives

By the conclusion of the internship, the intern will be able to:

1. Demonstrate proficiency in ticketing software and account management systems used by Carolina Ascent FC.

2. Apply customer service best practices when assisting fans with ticket purchases and account inquiries.

3. Troubleshoot common mobile ticketing and account access issues independently.

4. Execute Box Office procedures related to ticket distribution, Will Call, vouchers, and complimentary tickets.

5. Collaborate effectively with Ticket Operations, Stadium Operations, Security, and other game-day departments.

6. Develop professional communication, organization, and problem-solving skills in a fast-paced sports environment.

7. Gain an understanding of event and matchday operations within a professional sports organization.

Key Competencies and Skills Development

Customer Service

· Respond professionally to fan questions and concerns.

· Deliver positive guest experiences during high-traffic events.

· Handle difficult situations with professionalism and courtesy.

Ticket Operations

· Process ticket sales transactions accurately.

· Manage ticket transfers and account updates.

· Support ticket distribution processes.

Technology Proficiency

· Navigate ticketing platforms and customer databases.

· Assist fans with mobile ticket access and troubleshooting.

· Utilize computers, mobile devices, and digital ticketing tools.

Communication and Teamwork

· Communicate effectively with supervisors and event staff.

· Work collaboratively across multiple departments.

· Escalate issues appropriately when necessary.

Organization and Problem Solving

· Maintain accurate records and organized workspaces.

· Prioritize tasks in a fast-paced environment.

· Resolve ticketing issues efficiently and accurately

Learning Activities

Pre-Season Office Training

The intern will participate in comprehensive training covering:

· Ticketing software and platform navigation

· Ticket sales procedures

· Mobile ticket troubleshooting

· Account management processes

· Will Call operations

· Voucher redemption procedures

· Complimentary ticket distribution

· Game-day Box Office protocols

· Customer service expectations and standards

Learning Outcome

Intern will demonstrate the ability to perform essential Box Office functions with minimal supervision.

Game-Day Operations Experience
The intern will:

· Assist with pre-match Box Office setup and preparation.

· Support walk-up ticket sales.

· Assist guests with mobile ticket access.

· Troubleshoot ticketing and account issues.

· Manage Will Call and ticket distribution processes.

· Coordinate with stadium staff and security personnel.

· Provide customer service support throughout home matches.

Learning Outcome

Intern will gain experience managing real-time customer interactions and operational challenges during live sporting events.

Internship Timeline and Milestones

Phase 1: Orientation and Training

Goals

· Complete all ticketing system training.

· Learn game-day procedures and policies.

· Understand customer service expectations.

Milestone

· Successfully demonstrate basic ticketing and account management functions.

Phase 2: Supervised Practice

Goals

· Assist with ticket sales and customer service activities.

· Manage mobile ticket issues under supervision.

· Participate in home match Box Office operations.

Milestone

· Independently handle routine customer inquiries and ticket transactions.

Phase 3: Applied Game-Day Responsibility

Goals

· Perform Box Office responsibilities with minimal supervision.

· Resolve common ticketing issues.

· Support coordination among game-day departments.

Milestone

· Demonstrate confidence and competence in matchday operations.

Phase 4: Professional Development and Evaluation

Goals

· Reflect on learning experiences.

· Demonstrate mastery of core responsibilities.

· Identify future career interests in sports operations and ticket management.

Milestone

· Complete final performance review and internship evaluation.

Expected Learning Outcomes

Upon completion of the internship, the student will be able to:

· Operate professional sports ticketing software effectively.

· Deliver exceptional customer service in a live event environment.

· Manage ticket sales and distribution processes accurately.

· Resolve common ticketing and account-related issues.

· Demonstrate professional workplace behaviors, including punctuality, accountability, and teamwork.

· Understand the role of ticket operations within the broader sports business industry.

Evaluation Methods

The intern's progress will be evaluated through:

· Completion of training modules

· Observation of game-day performance

· Accuracy in ticket processing and account management

· Customer service effectiveness

· Professionalism, attendance, and dependability

· Supervisor feedback and final performance evaluation

Evaluation Frequency: Ongoing throughout the internship, with a final evaluation at the conclusion of the Fall 2026 term.