NorCal - Major League Volleyball
Manager, Social & Content
NorCal - Major League Volleyball - Manager
San Ramon · CA · Hybrid
Social Media · Communications & Public Relations · Digital Marketing
$60,000 - $70,000 / year
0
1
day ago
MLV NorCal Manager, Manager, Social & Content
Location: Northern California (Hybrid)
Type: Full-time, Exempt
Type: Full-time, Exempt
Reports to: Director, Marketing
Salary: $60,000-$70,000
About the Organization
MLV NorCal is part of Major League Volleyball (MLV), a unified professional women’s volleyball league launching in 2027 in the Bay Area and Sacramento. As a women-founded and women-led organization, MLV NorCal is committed to building a premier team that excels on the court, leads in the community, and creates a lasting impact for athletes and fans.
Position Overview
We are building a brand from the ground up, and content will define how we show up in culture, community, and sport. The Social & Content Manager will lead the strategy and execution of all social and content efforts for a new professional women’s volleyball team in Northern California. This role is responsible for shaping the team’s voice, building its digital presence, and creating compelling, culturally relevant content that turns players into personalities, moments into movements, and fans into a community.
The ideal candidate is a creative storyteller and strategic content leader who thrives in fast-paced environments and knows how to translate ideas into engaging, platform-native content. They are both a visionary and a hands-on executor, comfortable managing content from concept through publication while collaborating across teams to drive impact, engagement, and growth.
What You’ll Do
- Develop and own the social and content strategy across all platforms (Instagram, Facebook, TikTok, X, YouTube, and emerging channels along with website)
- Partner with marketing group to develop content for email, SMS and other emerging platforms
- Define the brand voice, tone, and content pillars in alignment with overall brand strategy
- Lead day-to-day content planning, creation, and publishing, balancing proactive campaigns with reactive, real-time storytelling
- Manage the content calendar, including game-day coverage, player storytelling, community initiatives, and marketing campaigns
- Collaborate with and direct the Graphic & Motion Designer to bring content to life visually
- Capture and/or oversee photo and video content across practices, games, and events
- Identify and activate trends, cultural moments, and real-time opportunities to keep the brand relevant and engaging
- Partner cross-functionally with marketing, partnerships, ticketing, operations and government affairs / community teams to support business objectives
- Track performance, analyze insights, and continuously optimize content based on data and platform best practices
- Manage community engagement by responding, interacting, and fostering an authentic fan voice
- Build and scale content processes and workflows as the organization grows
- Draft and distribute press releases, media advisories, and pitches to local, trade, and national media to secure earned coverage
- Serve as the primary point of contact for external media inquiries, managing incoming requests and coordinating interviews with company leadership
- Cultivate and maintain relationships with journalists, bloggers, ambassadors, content creators, and industry influencers to increase brand visibility
- Monitor media coverage and industry trends to identify proactive PR opportunities
- Support reputation management efforts, including developing and executing communications plans during sensitive or high profile moments
What We're Looking For
- A highly creative storyteller who thrives at the intersection of sports, culture, and digital media
- Excited by the opportunity to build a brand from the ground up in a startup environment
- Experience balancing strategy, execution, and real-time content creation
- Deeply fluent in social media platforms, internet culture, and what drives engagement
- Strong editorial instincts with an ability to turn moments into compelling narratives
- Collaborative and adaptable mindset, with the ability to work effectively across teams
- Highly organized with strong instincts for prioritization in fast-paced environments
- Comfortable operating in ambiguity and building structure as you go
- Creative eye in photography, videography, graphics and overall content
- Passionate about sports, community, and shaping a new women’s professional sports experience
Qualifications
- 5–7 years of experience in social media, content, PR, communications or digital marketing (sports, entertainment, or lifestyle brands strongly preferred)
- Proven track record of growing social channels and driving engagement
- Proven experience writing press release and pitching stories
- Experience managing creative contributors (designers, videographers, freelancers, or agencies)
- Strong understanding of content creation tools and platforms; Adobe Creative Suite familiarity a plus
- Ability to perform in real-time, high-pressure environments (live sports experience a plus)
- Strong analytical mindset with the ability to translate insights into action
- Experience managing content calendars, workflows, and publishing processes
- Proficiency in CMS tools (WordPress/HubSpot) and Social Management tools (Sprout Social/Hootsuite)
- Excellent communication and project management skills
- Passion for sports and building something from the ground up
- Experience working with cross-functional teams and external partners
- Excellent communication, organizational, and project management skills
- Ability to work nights, weekends, and holidays as required by event schedules
Physical Requirements
- Ability to sit, stand and utilize a computer for extended periods of time
- Communicate via phone and email with a variety of individuals
- Ability to bend at the waist, reach overhead and lift up to 15 lbs with or without accommodation
- Physically navigate stairs and catwalks event facilities during work hours and events with or without accommodation
- Ability to work extended hours including nights, weekends, holidays (all with advance notice)
- May be required to travel to other team / venue locations
- May be required to attend conference, events, and training sessions within Northern California or in- or out-of-state locations
Why MLV NorCal?
- You will define the voice and content identity of a new professional sports franchise from day one
- You will help establish how MLV NorCal shows up in culture, shaping perception across fans, athletes, and the broader community
- You will build and grow social channels with high engagement, strong storytelling, and cultural relevance and generate a highly trafficked website
- You will develop players into recognizable personalities and help bring their stories to life
- You will build scalable content systems, workflows, and rhythms in a startup environment
- You will become a trusted creative and strategic partner across the organization
- This role is for someone who wants to do more than manage content, it is for a builder who wants to shape how a brand is experienced. You will be responsible for defining how MLV NorCal is seen, felt, and followed.
What We Offer
- Competitive compensation
- Medical/Dental/Vision
- 401K (pre-tax and Roth options)
- An inclusive culture which values diversity of background and a passion to build a leading front office team
- Potential for flexible scheduling and remote opportunities
This position is not eligible for U.S. work authorization sponsorship.
Please note: We are not accepting phone inquiries regarding the status of applications. Only qualified candidates will be contacted. Additionally, we are not working with agencies or third-party recruiters at this time. Thank you for your understanding.
MLV NorCal provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, MLV NorCal complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.
Job Questions:
What about MLV NorCal specifically excites you and where do you think you could add value right away?
