USA Gymnastics is at a pivotal moment as the organization builds toward the LA 2028 Olympic Games and beyond. With a strong foundation in place, the next phase of growth requires a focused, disciplined commercial strategy to support our world class athlete safety, competitive excellence, participation, and long-term sustainability goals.
The Opportunity
The Vice President of Partnerships and Commercial Growth will lead revenue-generating and commercial activities for USA Gymnastics. This role is responsible for driving diversified revenue growth while ensuring all commercial efforts align with the organization’s mission, values, and athlete-first culture.
This is a hands-on leadership role for a builder. Someone who can set strategy, execute, and lead a team across all commercial areas including partnerships, media, events, merchandising, licensing, and digital platforms.
Key Responsibilities
Commercial Strategy and Growth
• Own and execute USA Gymnastics’ enterprise commercial strategy
• Drive diversified revenue across partnerships, media, events, merchandising, licensing, and digital platforms
• Translate the organization’s strategic plan into clear commercial priorities and execution plans
• Build and execute a multi-year commercial roadmap that diversifies revenue beyond any single source and strengthens long-term sustainability
Partnerships
• Pursue and sign on multiple new partnerships with values-aligned corporate partners
• Lead the development and management of national and strategic partnerships
• Build long-term relationships with partners that enhance athlete experience, fan engagement, and brand integrity
• Partner with Program and Event Operations departments on management of endemic gymnastics brands
Media, Content and Digital Monetization
• Oversee commercial media strategy and partnerships including broadcast, streaming, and content monetization
• Identify new opportunities to grow reach, engagement, and revenue through digital platforms
• Partner with Marketing and Communications teams to operationalize marketing campaigns and maximize impact
Events and Fan Revenue
• Drive revenue performance across national championships and major events, including growth opportunities across ticket sales, merchandise, and media
• Collaborate with Event Operations and Marketing on long-term event planning and venue selection to support ticketing, hospitality, and fan experience objectives
• Drive the development of new event concepts and formats in partnership with the internal Programs team
Merchandising and Licensing
• Lead merchandise and licensed product strategies
• Negotiate agreements and oversee relationships with third-party partners
• Ensure brand consistency and cultural relevancy across consumer products
• Increase event and e-commerce revenue
Leadership and Collaboration
• Build, lead, and develop a high-performing Commercial team
• Partner cross-functionally with Events, Finance, Legal, Communications, and Programs
• Serve as a key member of the leadership team and a trusted partner to the CEO on all commercial matters
Qualifications and Experience
• 12+ years of experience in commercial, partnerships, or revenue leadership roles
• Demonstrated experience building or scaling commercial revenue platforms across partnerships, media, events, or consumer products, ideally in a growth or transformation environment
• Experience negotiating and managing complex seven-figure partnerships
• Strong leadership presence with the ability to build and motivate teams
• Strategic mindset paired with a willingness to execute
• Comfort operating in a performance-based compensation environment
• Experience within Olympic, professional, collegiate, or youth sports is a plus, but not required
Compensation and Incentives
USA Gymnastics is committed to aligning compensation with performance and impact
- This position offers a competitive base salary with meaningful upside bonus potential tied to organizational growth
- In compliance with applicable state and local laws, compensation details will be shared during the hiring process
- Comprehensive benefits package and relocation support (if applicable)
Why This Role?
• Opportunity to shape the commercial future of the most watched Olympic sport
• Executive visibility and partnership with the CEO
• Performance-based upside aligned to real impact
• Ability to build a sustainable commercial platform during a defining, Olympic cycle with a U.S. based Games in 2028
USA Gymnastics is proud to be an Equal Employment Opportunity Employer. Protection of athletes is a critical component for all positions at USA Gymnastics
