LEGENDS
Founded in 2008, Legends’ operating divisions worldwide include – Global Partnerships, Global Sales, Hospitality, Global Partnerships, Global Merchandise, Legends IQ, Attractions, and Growth Enterprises – offering clients and partners a 360-degree data and analytics fueled service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. We are the industry leaders in designing, planning, and realizing exceptional experiences in sports and entertainment. For more information, visit www.Legends.net and follow us on Twitter and Instagram @TheLegendsWay.
THE PROJECT
Syracuse Athletics and Legends announced a 10-year partnership in November 2021 that integrates data and analytics, marketing, ‘Cuse Athletics Fund annual giving, premium seating, and general ticket sales initiatives into a single revenue-driven approach. Legends’ unique fundraising platform, an essential service embraced by higher education, identifies effective fan and donor engagement strategies to amplify philanthropic giving and other opportunities. The partnership will also ensure that the Orange build upon their legacy of supporting student-athletes in the classroom and on the playing fields.
Currently, Syracuse Athletics is embarking on the JMA Dome Transformation Project. Home to not one, but five Syracuse Athletics programs, the JMA Dome is the center of the Syracuse spots experience and the premier entertainment venue in central New York. Legends plays an integral role in this project, managing and executing the communications and sales strategy as we introduce new premium offerings throughout the venue to create a first-rate experience for donors and fans. Legends also partners with Syracuse University’s Falk College of Sport & Human Dynamics to provide education, mentorship, and career opportunities to students.
THE ROLE
As a member of the Syracuse Athletics team, the Sr Manager, Marketing is primarily responsible for driving revenue through the sale of tickets, donations, VIP experiences and premium hospitality packages for football, men’s and women’s basketball, men’s and women’s lacrosse, and the ‘Cuse Athletics Fund. We are seeking an experienced team member with a positive, results-oriented approach who can communicate clearly across all platforms and work diligently to create, initiate, manage and direct marketing strategies to promote sales, create awareness, generate interest, maximize attendance, generate revenue, and enhance the overall fan experience. The Sr Manager, Marketing will work under the guidance of the General Manager, and Syracuse Athletic leadership.
ESSENTIAL FUNCTIONS
QUALIFICATIONS
To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.
COMPENSATION
Competitive salary ($70,000 - $75,000) and a generous benefits package that includes: medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.
WORKING CONDITIONS
Location: On Site
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to sit, talk, hear; use hands to finger, and handle controls. The employee frequently is required to reach with hands and arms. The employee is required to stand, walk, and stoop. Specific vision abilities required by this job include close vision and the ability to adjust focus.
Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.