Senior Director, Partnership Sales (Legends Growth Enterprises)

Legends - Senior
Frisco · TX
Sponsorship Sales & Activation: Sales
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Founded in 2008, Legends is a premium experiences company with six divisions operating worldwide – Global Planning, Global Sales, Global Partnerships, Hospitality, Global Merchandise, and Global Technology Solutions – offering clients and partners a 360-degree data and analytics fueled service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. We are the industry leaders in designing, planning, and realizing exceptional experiences in sports and entertainment. For more information, visit and follow us on Facebook, Twitter, and Instagram @TheLegendsWay.


The Sr. Director, Partnership Sales is responsible for driving new business partnerships (domestic and global) while assist leading the overall business development process within the LGE division. The individual will connect directly with key decision-makers on a regular basis to secure corporate marketing and digital media partnerships with companies wishing to maximize their relationships with sports and entertainment platforms. Tasked with generating partnership revenue and managing LGE clients on a day-to-day basis the role will continue to grow in scope and include additional opportunities to help grow the business both domestic and international.  The individual will also engage regularly with the Legends Global Partnership team across the portfolio to drive overall success for the division. This role will report to the VP of Legends Growth Enterprises.  


  • Lead new business sales efforts for partnerships domestic and globally for LGE’s portfolio
  • Manage the overall business relationship between clients and LGE
  • Serve as a key member of the Legends Growth Enterprises executive team
  • Generate leads, drive revenue, lead contract negotiations, and work with property leaders and stakeholders both internally and externally
  • Take an active role in the key category development and platform ideation for LGE clients
  • Identify industries and organizations to grow Legends’s business
  • Leverage network, relationships, and cold outreach to identify potential new business
  • Build and maintain relationships with key decision makers of potential new business
  • Secure meetings with potential new business decision makers to identify how Legends can partner in their success through solution-based partnerships
  • Attend weekly meetings with senior-level executives and provide routine sales updates
  • Ability to quickly earn and maintain trust
  • Ability to develop strong peer-level relationships and work in a team environment and contribute to the general success of Legends across all facets, including positively representing Legends among all potential and existing clients
  • Willingness to travel as needed for various projects


To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.

  • Degree in Business, Management, Sales or Marketing, required
  • 7+ years of high-level partnership/sponsorship sales experience
  • High-level contacts at large and midsize corporations, particularly companies with partnership portfolio
  • Strong interpersonal and leadership abilities with excellent communication skills
  • Knowledge of partnership programs, including content development and distribution for radio, television, websites, plus digital and social media


Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.


Location: Dallas, TX or Chicago, IL Preferred (Open to remote candidates)

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to sit, talk, hear; use hands to finger, and handle controls. The employee frequently is required to reach with hands and arms. The employee is required to stand, walk, and stoop. Specific vision abilities required by this job include close vision and the ability to adjust focus.

Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.