Kroenke Sports & Entertainment

Kroenke Sports & Entertainment

Director, Digital Monetization - Kroenke Sports & Entertainment (Denver · CO)

Kroenke Sports & Entertainment
Jobs in Denver · CO
Marketing: Digital Marketing
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Job Title:  Director, Digital Monetization

Department: KSE Digital

Business Unit: KSE

Location: Denver, CO

Reports To: Vice President & Executive Producer, KSE Digital

Employment Type: Full-Time

Supervisor Position: Yes


Kroenke Sports & Entertainment (KSE) is an American Sports and Entertainment holding company based in Denver, Colorado. KSE is committed to providing world class sports and entertainment for both live and broadcast audiences. We are the employer of choice as the owner and operator of Ball Arena, DICK’S Sporting Goods Park, the Paramount Theatre, 1STBANK Center, Denver Nuggets (NBA), the Colorado Avalanche (NHL), Colorado Mammoth (NLL), Colorado Rapids (MLS), Altitude Sports & Entertainment, Major League Fishing/Fishing League Worldwide (MLFLW), Winnercomm, Outdoor Sportsman Group and SkyCam.  


KSE Digital is an entity of KSE and is responsible for content creation and distribution, web/app development, digital advertising and supporting revenue streams for the Denver Nuggets, Colorado Avalanche, Colorado Mammoth, Altitude Sports, and other KSE-owned platforms. 


Nature of Work:

Serve as the conduit between KSE Digital and Retail, Sponsorship, and Ticket Sales in an effort to maximize online revenue. Analyze, support, and strategically optimize all revenue opportunities and conversions across KSE’s digital landscape, including social media platforms, websites, mobile apps, and other digital products. Managing a small team while working cohesively with content and dev teams and cross-departmentally to maximize existing sales activities and drive new revenue potential through focused data analysis, new technologies, and industry-leading tactics.


Examples of work performed:

  • Manage and develop digital monetization team, which is responsible for maximizing revenue potential through digital sales strategies, advanced analytics and reporting, and partnering with revenue-driving divisions of KSE. 
  • Identify workflows and systems to maximize for efficiency in reporting, analyzing and converting against revenue output and growth.  
  • Collaborate with other KSE departments such as Business Intelligence, Marketing, Ticket Sales, Retail, Partnership Marketing & Media Sales, and others, to develop standardized practices and to optimize overall sales approach on digital channels.  
  • Support sales teams in selling digital and social assets based on packaging and analytics.
  • Represent digital objectives and requirements in interdepartmental conversations.
  • Lead all digital/social ideation for new partnership prospects and new ticket sales and retail sales tactics in alignment and collaboration with various content teams’ content strategies. 
  • Work with graphics, video and development divisions of KSE Digital to ensure strategic alignment and maximize revenue generation.
  • Collaborate with various departments, properties, publishers, editors, producers, and others to work towards common goals.
  • Develop efficiencies and workflows across various departments. 
  • Assist in driving revenue growth and potential for all Denver Nuggets, Colorado Avalanche, Colorado Mammoth, and Altitude Sports social and digital platforms, including websites and mobile apps, social channels, and other digital technologies.


This description is a summary only and is describing the general level of work being performed, it is not intended to be all-inclusive. The duties of this position may change from time to time and/or based on business needs. We reserve the right to add or delete duties and responsibilities at the discretion of the supervisor and/or hiring authority. 


Working Conditions & Physical Demands:

  • Typical Office Conditions



  • Minimum
    1. BS/BA degree in field or related field 
    2. 5+ years of experience in digital marketing, digital sponsorships, and/or other digital monetization 
    3. 3+ years of experience in management and/or leadership position 
    4. Strong experience and knowledge of branded content strategy, digital marketing, SEO, SEM, display advertising, mobile marketing, affiliate marketing, social media marketing and paid social strategies, e-commerce, and other digital sales strategies. 
    5. Strong organizational, leadership, and multi-tasking skills.
    6. Strong experience and knowledge of reporting and management software and technologies.
    7. Proficient with time management.
    8. Available to work nights and weekends.
    9. Applicants must meet minimum qualifications at the time of hire.
  • Preferred
    1. Experience in reporting and analytics. 
    2. Experience producing digital content. 
    3. Experience working with analysts, developers, content creators, producers, and publishers.


Competencies/Knowledge, Skills & Abilities

  • Ability to maintain positive attitude and demonstrate professionalism
  • Ability to maintain a high level of confidentiality
  • Ability to complete work accurately and in a timely manner
  • Ability to work independently & in a group setting and demonstrate good judgment skills
  • Ability to communicate effectively orally and in writing
  • Possesses excellent interpersonal skills
  • Ability to multi-task, prioritize and adapt to changing environments



  • Base salary range: $70,000 - $82,000
  • Eligible for annual discretionary bonus


Benefits Include 

  • 12 Paid Company Holidays
  • Health Insurance (Medical, Dental, Vision)
  • Paid Time Off (PTO)
  • Life Insurance
  • Short and Long-term Disability
  • Health Savings Account (HSA) 
  • Flexible Spending plans (FSAs) 
  • 401K plan 


All applicants for employment at KSE may be required to be fully vaccinated against COVID-19 prior to commencing employment. Applicants who receive a conditional offer of employment may be required to produce proof of vaccination status prior to their first day of employment. Applicants with qualifying disabilities or bona fide religious objections, or who are pregnant, may be exempted from this requirement or otherwise accommodated if they are unable to be vaccinated.


Equal Employment Opportunity

Kroenke Sports & Entertainment (KSE) provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.