Detroit Red Wings

Detroit Red Wings

Brand Marketing Seasonal Assistant

Detroit Red Wings - Intern
Detroit · MI
Marketing · Market Research · Advertising/Agency
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Amaze, Inspire, Unite

Job Summary: 

The Brand Marketing Assistant is a seasonal role supporting the Detroit Red Wings’ Brand Marketing department. The role involves executing gameday activations, collaborating on marketing requests, and conducting research to further strengthen the brand’s identity. This position requires exceptional organizational skills, adaptability, and a passion for enhancing fan experiences. 

 

Key Responsibilities: 

  • General administrative support to the Brand Marketing department 

  • Coordination of internal communications for Brand Marketing department including the development and distribution of meeting notes and outcomes 

  • Collaborate with Brand Marketing & Operations Manager to organize and execute marquee gameday experiences  

  • Assist in the use of analytics to evaluate fan engagement initiatives, measure program effectiveness, and recommend improvements 

  • Assist the Brand Marketing Coordinator on marketing creative tracking and requests 

  • Assist with daily execution of affinity programs like the Detroit Red Wings Kids Club 

  • Assist with the organization and gameday execution of the Detroit Red Wings Kids Club concourse kiosk 

  • Coordinate activations with community organizations and corporate partners to enhance fan experiences and outreach efforts 

  • Assist the Hockey Growth Initiatives Manager to distribute event communications, organize program data, and other tasks as needed 

  • Conduct thorough activation and brand research of other sports and entertainment teams and leagues 

  • Assist in the distribution of promotional items  

  • Assist with other Marketing aspects as needed 

 

Required Knowledge, Skills and Abilities: 

  • College senior or recent graduate (within 6 months) 

  • Prior internship or administrative experience 

  • Excellent organizational and time management skills 

  • Excellent writing and communication skills 

  • Professional demeanor and attitude in office setting 

  • Strong computer skills with high level of experience in Microsoft Office 

  • Detail oriented and ability to multi-task in a fast-paced environment 

Preferred Knowledge, Skills and Abilities: 

  • Experience working in the sports and entertainment industry. 

 

Working Conditions: 

  • Exposure to moderate noise level. 

  • Must be able to lift/carry up to 25lbs.  

  • Irregular and extended hours including nights, weekends, and holidays 

 

All items listed above are illustrative and not comprehensive.  They are not contractual in nature and are subject to change at the discretion of Olympia Entertainment.


Olympia Entertainment  is an Equal Employment Opportunity employer. All qualified applicants will receive consideration for employment without regards to that individual’s race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender identity, age, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.                                   


The Company will strive to provide reasonable accommodations to permit qualified applicants who have a need for an accommodation to participate in the hiring process (e.g., accommodations for a job interview) if so requested.

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