Live Events Careers

Marketing Director - Eiger Marketing

Eiger Marketing jobs
Marketing: Event Marketing
EIGER MARKETING GROUP 
Eiger Marketing Group is a sports and lifestyle marketing agency that specializes in connecting brands with their target consumers through development and execution of engaging events and experiences. Eiger creates strategic marketing platforms by leveraging its experience in event management, partnership marketing and customer engagement to enhance brand affinity for clients.
 
OVERVIEW | MARKETING DIRECTOR
Eiger Marketing is looking for a motivated individual to join our team to oversee planning and execution of event and experiential marketing programs. We are seeking to hire someone in an Event Marketing & Communications capacity to lead communication strategies and initiatives across several professional golf events that we manage on behalf of our clients. 
 
If you’re a savvy marketing specialist with expertise that covers everything from promotions to public relations, we’d like to meet you. Working closely with Event Directors and Tournament Staff, you’ll develop, coordinate and handle creative services, promotions, media partnerships and public relations responsibilities in a variety of markets.
 
The right candidate will be able to work as part of a team and will collaborate closely with internal divisions, clients, and marketing partners. Strong team dynamics skills are required for this position. Travel on weekends, evenings and some holiday work may also be required.
 
RESPONSIBILITIES + DUTIES
  • Oversee development and implementation of marketing and media budget, and overarching marketing plan including management of all digital assets (ie. website, social), media partnerships – finalizing trade/cash relationships where appropriate, and fulfill all elements of each partnership
  • Compile and maintain up-to-date local and national media lists, communicating with them throughout the year
  • Support on-site activities including media centers and live/remote broadcasts 
  • Identify and implement effective social media campaigns 
  • Establish effective media relationships on a local and national level to secure coverage from a wide range of mediums
  • Work with News Editors and Sports Editors to secure coverage from all local and regional mediums
  • Work closely with clients and partners to ensure their desired objectives are achieved
  • Act as the project/traffic manager while partnering with the creative department to ensure all necessary promotional materials, collateral, etc. are on brand for all parties
  • Create recap documents of each tournament including hard data, key metrics, and recommendations
  • Work closely with clients’ internal communication team 
  • Work closely with clients’ executive teams, preparing speaking points and creating formal documents outlining speaking engagements 
  • Carry out assigned tasks with limited supervision, including coordinating and implementing projects
  • Other related duties/projects as assigned

QUALIFICATIONS
  • Bachelor’s Degree with 5-8 years of experience in related PR/Communications field or in event marketing & communications
  • Experience writing and distributing press releases
  • Previous collaboration with media outlets, editors, and charitable partners
  • Savvy with all digital/social platforms
  • Ability to effectively manage temporary and on-site support staff
  • Capacity to become an authority on our clients’ brands and the state of clients’ industries 
  • Proven success in building positive client relationships as well as managing “up and down” 
  • Demonstrated ability to self-start and initiate work
  • Experience managing and maintaining a budget 
  • Agility to problem solve and work effectively under pressure while working as both part of a team as well as independently
  • Excellent written and verbal skills and ability to communicate clearly and professionally
  • Excellent organizational skills, attention to detail and the ability to multi-task
  • Collaborative in nature with a “no job is too small” attitude to assist with overall account team duties and additional programs as needed 
  • Ability and flexibility to travel and weekend/holiday work as needed, approximately 25% of the year
  • A writing and PowerPoint assignment may be a part of the hiring process
  • Must be available to work full time in either the Chicago or Northwest Arkansas markets
  
ADDITIONAL INFORMATION
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.