Lehigh Valley Phantoms
Sports & Entertainment Marketing Intern
Lehigh Valley Phantoms & Lehigh Valley Spirits - Intern
Allentown · PA
Consumer Marketing/Brand Management · Ticket Marketing · Social Media
0
5
hours ago
Lehigh Valley Phantoms & MASL Lehigh Valley – 2026-27 Season
The Lehigh Valley Phantoms and MASL Lehigh Valley are seeking two creative, energetic, and social media-savvy interns to support the organization’s digital content and marketing efforts throughout the 2026-27 season. This role will primarily focus on gameday social media coverage, content creation, and assisting with the development and execution of strategic marketing initiatives for both professional sports franchises, as well as concerts, events, and entertainment experiences at PPL Center.
The ideal candidate is passionate about sports, digital storytelling, fan engagement, and live events. This position requires a positive, team-oriented personality that embraces the vision of the Phantoms, MASL Lehigh Valley, and PPL Center as the epicenter of sports and entertainment in the Lehigh Valley.
Reports To: Director of Integrated Marketing & Community
Duration: Full Season (October – April)
Duration: Full Season (October – April)
Key Responsibilities:
- Must be available to work nights and weekends, including all home games and additional events as assigned
- Assist with live social media coverage for Lehigh Valley Phantoms hockey and MASL Lehigh Valley soccer games, including select away game coverage as needed
- Support content creation across social media, email marketing, website, mobile app, and other digital platforms
- Monitor social media trends, fan engagement opportunities, and best practices across professional sports and entertainment
- Collaborate with marketing, communications, game presentation, ticket sales, and community departments to enhance fan engagement and support organizational revenue goals
- Assist with building and growing the “FANDOM” surrounding the Phantoms, MASL Lehigh Valley, and PPL Center events
- Create weekly analytics and performance reports for social media platforms and digital campaigns
- Serve as a brand ambassador within the community and support organizational outreach initiatives
- Thrive in a fast-paced, live-event sports and entertainment environment
- Perform additional duties as assigned
Qualifications:
- Must be actively enrolled in an accredited college or university and pursuing an undergraduate or graduate degree during the internship
- Availability to work nights, weekends, home games, and special events
- Strong understanding of social media platforms, digital trends, and content creation
- Excellent written, verbal, and organizational communication skills
- Creative mindset with the ability to generate engaging marketing and social content
- Strong problem-solving skills and ability to adapt quickly in a live-event environment
- Ability to prioritize multiple projects and deadlines simultaneously
- Ability to work collaboratively with multiple departments and senior leadership
- Energetic, positive, and team-oriented personality
- Passion for sports, entertainment, fan engagement, and storytelling
Preferred Skills & Experience:
- Previous sports and entertainment experience preferred
- Photography and/or videography experience is a plus
- Knowledge of graphic design, Adobe Creative Suite, Canva, or HTML is preferred
- Familiarity with professional hockey, indoor soccer, and live entertainment environments
- Strong interest in sports marketing, social media, and digital content strategy
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Job Questions:
Are you local to the Lehigh Valley or within commuting distance (less than 60 minutes)?
Are you familiar with the Lehigh Valley Phantoms, Lehigh Valley Spirits, and professional sports social media? If so, please elaborate.
Please provide links to any social media accounts, portfolios, or creative work you have contributed to.
