Manager, Corporate Partnerships
Lehigh Valley Phantoms - Manager
Allentown · PA
Corporate Partnerships · Sales · Corporate Sponsor
0
1
day ago
Oak View Group is a sports and entertainment company engaged in a wide variety of activities, including arena development, facility management, arena and stadium alliance, sponsorships and partnerships, security services, publications, conferences, and consulting. This position on our Global Partnerships team is located at the PPL Center (Allentown, PA). The Manager, Corporate Partnerships role will be responsible for generating revenue from local, regional, and national companies through the sale of integrated sponsorship, sub-naming rights, premium seating, and hospitality packages throughout the venue(s), including Lehigh Valley Phantoms (AHL Affiliate), MASL Indoor Soccer Expansion Club and the PPL Center.
PPL Center is a state-of-the-art multipurpose arena in downtown Allentown, PA managed by OVG360 and home of the Lehigh Valley Phantoms, as well as the newly announced indoor soccer expansion franchise (MASL). The arena seats more than 10,000 for concerts and more than 8,500 for hockey and soccer games, making it the region's largest events venue. The amenities-packed PPL Center hosts more than 150 events each year, offering something for everyone, including the Lehigh Valley Phantoms, the AHL affiliate of the NHL Philadelphia Flyers, MASL indoor soccer, live concerts, family shows, trade shows, youth sports, high school and collegiate events, conferences, graduations and many more.
Job Summary/General Description:
This is a unique opportunity for a motivated and passionate sports professional, particularly someone who loves soccer, to help shape the future of a new MASL expansion franchise while driving partnership revenue for our established AHL hockey team. The role offers the chance to help build a partnership framework from the ground up, collaborate with an experienced leadership team, and work in a premier, state-of-the-art venue that serves as the centerpiece of downtown Allentown.
Responsible for generating revenue through the sale of marketing partnerships across all business lines, including intellectual property rights, experiential, media, branding, signage, hospitality, events and promotions. This position will work directly with Vice President of Corporate Partnerships and will be responsible for the sales and service for all corporate partnerships. Compensation will consist of base salary plus sales commission. This position will be responsible for achieving measurable financial results.
Duties and Responsibilities:
- Responsible for establishing new marketing partnerships to achieve annual revenue goals.
- Conduct cold calls as a way of securing appointments to sell to new prospects among local, regional and national companies.
- Meet with corporate partners and outside agencies at their place of work to get all branding created and placed in a timely manner
- Analyze specific marketing needs of prospects based on partner objectives, market strategies, category potential, activation potential and financials.
- Effectively present proposals in front of individuals and large groups.
- Leverage your passion and empathy to develop a long-term business partnership between your client and the venues.
- Communicate well across all areas of the company including broadcast, accounting, marketing, community relations and ticket operations.
- Work closely with the Event Services and Marketing teams to ensure that current clients receive superior service and fulfillment of each contract.
- Prepare advertising, sponsorship and addenda; identify issues with contract language; address issues with and make recommendations for resolution; negotiate corporate sales pricing and other rates as required
- Develop sales action plans to ensure hitting budget goals, including new cash & trade partnerships.
- Prospect, sell, cultivate, and maintain the corporate sponsorships for the venue in both new and renewal business.
- Develop relationships with brands in region for potential synergy across OVG portfolio.
- Responsible for creating year-end recaps of season for corporate partners.
- Service all corporate sponsorships through various means including direct contact, newsletters, corporate partner gatherings, etc.
- Create and present integrated marketing packages using traditional, digital and other non-traditional marketing channels to meet client’s objectives.
- Work and attend events, promotions, and OVG Corporate Sales events.
- Grow the local/regional Hispanic market through creative, community-based partnerships.
Qualifications (educational criteria, experience and other basic knowledge requirements):
- Bachelor’s degree or the equivalent training & experience.
- 3-5 years of sales experience with emphasis in the sports industry, larger market media (TV, radio) and/or sponsorship sales.
- Proven track record of developing and managing strategic corporate partnerships; Proven prospecting, analytical, presentation and communication skills.
- Proven success in establishing and meeting challenging sales objectives in a high profile, competitive marketplace.
- Comfortable managing tight deadlines and meeting aggressive sales goals and expectations.
- Proven professional relationship skills; Ability to establish and maintain long-term strategic relationship with corporate clients, direct reports and co-workers.
- Proven negotiator with the ability to effectively represent the standards and philosophy of the organization.
- Strong time management and organizational skills.
- Experience with Salesforce/KORE (CRM) is preferred
- Able to work non-traditional hours, in non-traditional settings.
- Must be highly self-motivated and adept at working both independently and as part of a team.
- Manage multiple projects simultaneously in a fast-paced environment.
- Ability to work nights, all events, weekends, events and holidays as required.
- Local knowledge of the region/Allentown market is preferred.
- Bilingual Spanish a plus.
Intellectual/Social, Physical Demands and Work Environment:
- The intellectual/social, physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Intellectual/Social demands:
- While performing the essential functions of this job, the employee is continuously asked to multi-task under time limits. Position requires constant attention to precise details and accuracy of specified standards including following simple to complex (more than 3 steps) instructions, and concentration which frequently extends beyond 30 minutes at a time. Employees in this role will constantly be in leadership role; this requires directing others either verbally or in writing to complete tasks in prescribed time frame. This position also requires constant use of interpersonal skills including but not limited to: ability to direct/motivate/inform staff and foster collaboration, being able to recognize and resolve conflicts, being able to openly communicate in writing and verbally with clients.
Physical demands:
- While performing the essential functions of the job, the employee constantly operates a computer and other office devices such telephones, copy machines, fax machines, etc; occasionally moves about inside the office to access storage areas, cabinets and office machinery; constantly moves about the facility/outside the facility to meet with clients/supervise staff; constantly communicates via telephone, email and in-person with others to exchange accurate information.
Work environment:
- The essential functions of this position are performed indoors. The noise level in the work environment can range from minimal to loud during events depending on the employee’s location and is minimal during non-event times.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Job Questions:
Do you have 3-5 years experience in selling corporate partnerships? If so, please elaborate.
What is your preferred salary range?
Are you local to the Lehigh Valley or within commuting distance (less than 60 minutes)?