Lehigh Valley Phantoms
Manager, Business Development
Lehigh Valley Phantoms - Manager
Allentown · PA
Ticket Sales Management · Premium/Suite Sales · Ticket Sales & Service
0
2
days ago
Position Overview
The Lehigh Valley Phantoms are seeking a driven, strategic, and revenue-focused Manager, Business Development to lead our new business sales efforts with a strong emphasis on B2B growth and Full Season Equivalent (FSE) production.
The Lehigh Valley Phantoms are seeking a driven, strategic, and revenue-focused Manager, Business Development to lead our new business sales efforts with a strong emphasis on B2B growth and Full Season Equivalent (FSE) production.
This role will oversee a team of fivebusiness development representatives while serving as the organization’s primary driver of new corporate ticket revenue, premium seating, and membership growth. The ideal candidate is a proven sales leader who understands how to connect with the local business community, build long-term relationships, and create scalable outbound sales strategies that consistently generate FSEs.
In addition, this leader will play a critical role in launching new ticket sales initiatives for MASL-Lehigh Valley (Major Arena Soccer League), which will kick off in December 2026. This individual will help build the strategy, pipeline, and foundational sales structure to ensure a successful inaugural season.
This is a hands-on leadership role: you will coach, strategize, and actively sell.
Primary Duties:
B2B Revenue Leadership:
B2B Revenue Leadership:
- Develop and execute a comprehensive B2B sales strategy targeting local and regional businesses.
- Drive season ticket memberships, premium seating memberships, group hospitality, and employee engagement packages.
- Identify key industries and decision-makers within the Lehigh Valley market.
- Lead high-level sales meetings and close major corporate accounts.
- Build long-term partnerships that generate recurring FSE revenue.
Sales Team Leadership & Development
- Directly manage, coach, and develop a team of five sales representatives.
- Implement structured daily B2B prospecting standards (calls, emails, LinkedIn touches, appointments).
- Conduct pipeline reviews with a strong focus on new opportunities.
- Provide call coaching and in-market ride-along with sales team members
- Create accountability systems centered around FSE production and revenue growth.
- Recruit, train, and mentor high-performing sales talent.
FSE Growth & Sales Execution
- Serve as the department’s primary driver of Full Season Equivalent (FSE) revenue.
- Design targeted campaigns to convert group and single game buyers into season members.
- Lead from the front by actively generating new business and setting the standard for outbound activity.
- Develop premium inventory sales strategies to maximize yield per account.
- Monitor inventory pacing and adjust sales focus accordingly.
MASL-Lehigh Valley Launch Leadership
- Lead the strategic rollout of ticket sales for MASL-Lehigh Valley’s inaugural season (December 2026).
- Build and manage a B2B pipeline specifically for arena soccer inventory.
- Train and prepare the sales team on new product offerings, pricing structures, and positioning.
- Collaborate with marketing and leadership to create urgency and awareness leading into launch.
Qualifications
- 4–6 years of professional sports ticket sales experience.
- Proven success in B2B sales and corporate account development.
- 1+ years of direct sales management experience preferred.
- Demonstrated track record of driving FSE or season ticket growth.
- Experience launching or selling for a new product, property, or team strongly preferred.
- Strong understanding of consultative selling and long-term account management.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Job Questions:
Do you have 3-5+ years of sales experience and 1+ year of sales leadership experience? If so, please elaborate.
What is your preferred salary range?
What is your leadership style, please explain and give examples.
