The Professional Women’s Hockey League (PWHL) is seeking an experienced and passionate Designer to join our Creative Team. This role will focus on brand and campaign development, helping bring key moments to life across all platforms. This individual will help raise the creative bar across the league while contributing to the continued growth of a bold, modern sports brand. This role will help originate campaign concepts and translate them into clear, scalable design systems that support league initiatives, tentpole moments, and ongoing storytelling. As a key member of the Creative Team, this role will provide mentorship and feedback to junior and mid-level designers.
The ideal candidate has a strong portfolio of brand-driven campaign work, is highly collaborative, and has the ability to bring ideas to life across both planned campaigns and real-time moments. This position requires excellent attention to detail, organization, and the ability to operate effectively in a fast-paced, evolving sports environment.
All candidates must submit an online portfolio to be considered.
DUTIES & RESPONSIBILITIES:
- Lead the concept development and design execution of brand, marketing and campaign initiatives at the league and team level
- Create compelling visual assets for league and team marketing efforts across platforms including social media, digital, email, mobile, web, broadcast, out-of-home, in-venue, merchandise, and more
- Support storytelling around players, teams, and league moments through compelling graphic design
- Help establish and maintain brand standards across all league and team creative touchpoints
- Contribute to the development of scalable design systems that support campaign consistency and long-term brand growth
- Communicate effectively throughout the creative process, from first draft to final sign off and production approvals
- Stay informed on emerging creative trends in sports, culture, and entertainment, bringing fresh ideas to the team
- Participate in creative brainstorms and campaign development, contributing innovative ideas while maintaining brand integrity
- Support the social and content teams with timely graphics and visual storytelling during key league moments
- Provide thoughtful creative feedback and mentorship to junior and mid-level designers
REQUIRED QUALIFICATIONS:
- 4+ years of professional design experience, preferably in sports, entertainment, media, or brand marketing
- Strong knowledge of typography, layout, composition, and design fundamentals across all mediums
- Advanced proficiency in Adobe Creative Suite
- Familiarity with Microsoft 365 tools
- Experience with motion design, animation, or 3D tools is a plus, but not required
SKILLS, ABILITIES & OTHER ATTRIBUTES:
- Ability to translate brand strategy into visually compelling campaign work
- Ability to meet deadlines in a fast-paced and dynamic environment with evolving priorities and timelines
- Ability to manage multiple tasks and projects across departments simultaneously
- Commitment to inclusivity, treating all individuals with kindness, understanding, and empathy
- Professional integrity with demonstrated honesty, fairness, and respect
- Commitment to accountability and taking ownership for actions and outcomes
- Strong communication skills with the ability to proactively share information to ensure quality outcomes and collaborate across departments
- Collaborative approach that prioritizes League and team success
- Creative mindset with the ability to think outside the box
- Strong organizational skills with attention to detail
- Strong time-management skills
- Ability to work irregular hours, including evenings, weekends, and holidays as required by league events and project timelines
NOTE: Any applications submitted without a portfolio or work examples will NOT be considered.
The Professional Women’s Hockey League is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Background check will be conducted once a successful candidate is identified.
