ABOUT THE NATIONAL HOCKEY LEAGUE
Founded in 1917, the National Hockey League (NHL®) is the premier professional ice hockey league in the world and is one of the major professional sports leagues in the United States and Canada.
With more than 1500 employees across the US and Canada, the NHL is a global sports and entertainment organization committed to building healthy and vibrant communities using the sport of hockey. At the NHL, we are looking for dynamic, energetic and impactful individuals who are committed to doing the same by sharing in our philosophy that Hockey is for Everyone.
WHAT WE EXPECT OF YOU
SUMMARY
The Manager, Business Development - Sponsorship Sales is responsible for assisting and leading the process to secure corporate sponsorships that generate new revenue across the league by leveraging the NHL’s marketing rights, calendar initiatives, community programs, media channels and the development of new assets & platforms. The Manager of Business Development will play a critical role in sales prospecting and outreach leading to a robust pipeline of qualified prospects interested in becoming official NHL partners.
Success in this role will be driven by a relentless & self-motivated work ethic combined with an obvious passion for sales and marketing. The person in this role will be ground zero for developing the pipeline that will lead to new sponsorship revenue.
ESSENTIAL DUTIES AND RESPONSIBILITIES
The Manager, Business Development - Sponsorship Sales will manage the day-to-day prospecting and pipeline tracking for sales across North America. The Candidate will lead research prospecting efforts and sales outreach to executive-level decision makers across viable sponsor prospects and categories. They will manage industry relationships with key stakeholders and work closely with internal departments to source, develop and package opportunities for new sponsors. They will be responsible for staying up to speed on market and industry trends. The Candidate will also lead new sponsor pitches alongside the VP of Business Development and other senior members in the department. To be effective, the Candidate must have strong business acumen and thrive in a team setting by effectively interacting with multiple internal and external stakeholders.
QUALIFICATIONS
Knowledge Areas/Experience
Required
- The candidate will have a background in cold outreach sales and experience in packaging assets for B2B sales efforts for sports and entertainment properties. They will be persistent in the pursuit of new business prospects and capable of effectively communicating the NHL brand story we take to market. Superior presentation skills and communication skills are a must. As is attention to detail
- The candidate must be willing and able to approach new opportunities through ‘cold-calling’ clients, possess the ability to identify key business objectives across a variety of industries/companies and succinctly communicate how an NHL sponsorship can help achieve a prospect’s goal
Preferred
- The ideal candidate will possess a minimum of 1-3 years sales experience (ideally selling a sports property or an agency) with a deep understanding of the sports and media marketplace with the ability to package omni-channel assets
Education/Certifications
Required Skills
- Strong Microsoft Office skills, particularly Excel and PowerPoint
- Highly developed verbal and written communication skills with the ability to influence at leadership levels
- Strong Interpersonal skills
- Highly organized, attention to details and strong follow-through
- A positive energetic attitude
- Superior time management skills with the ability to multitask and prioritize
CORE COMPETENCIES
These core competencies reflect the underlying values that are necessary to represent the National Hockey League:
- Accountability
- Adaptability
- Communication
- Critical Thinking
- Inclusion
- Professionalism
- Teamwork & Collaboration
The NHL offers U.S. regular, full-time employees:
Time to Recharge: Utilize our generous Paid Time Off (PTO) to focus on your well-being and ensure a healthy work/life balance. PTO includes paid holidays, vacation, personal and sick days, plus an extra day off for your birthday.
Ability to Focus on your Health: Along with competitive salaries, the NHL offers comprehensive health benefits to employees and their eligible dependents effective on their first day with us – there is no waiting period. The NHL subsidizes a large portion of the health benefits costs, therefore your cost for medical, dental and vision coverage is minimal.
We also offer our employees and members of their household access to our Employee Assistance Program (EAP) to support mental, physical, and financial health. In addition, employees have access to a digital wellness resource designed to improve health and happiness through courses in sleep, movement, and focus. These services are confidential and at no-cost to our employees.
Childcare Leave: Because your family is the NHL family, employees are offered comprehensive Childcare Leave to welcome your new addition. The primary caregiver to the child is entitled to up to 12 weeks of paid Childcare Leave, at full pay, following the birth, adoption, or placement of a child.
Employees that are not the primary caregiver to the child are entitled to up to 6 weeks of paid Childcare Leave, at full pay, which must be taken within the first 6 months following the birth, adoption, or placement of a child.
Confidence in your Retirement Goals: Participate in the NHL’s Savings Plan which includes a 401K (pre-tax and Roth options) plus non-elective (employer) contributions to keep your retirement goals on track.
A Hybrid Work Schedule: The NHL recognizes the value of flexibility in work locations/schedules to help our employees balance work/life priorities. Hybrid work schedules are available for a majority of our roles.
Our New Headquarters: Our new, state of the art, offices are located at One Manhattan West in Hudson Yards. When you’re in the office, you can conduct meetings in one of our high-tech conference rooms, have lunch with a view or play in the game room. Employees can also enjoy New York’s newest neighborhood that is home to more than 100 shops, culinary experiences, and public artwork.
A Savings for Commuting: Participate in the NHL’s pre-tax commuter benefit plan which helps offset the financial cost of traveling to and from our office.
NHL Partner Rates: Unlock exclusive pricing from our Partners that include savings on travel, consumer goods and services, plus the NHL Store.
Life at the NHL: In your first few days, you meet with your new teammates and the HR Team. You have the opportunity to learn more about the NHL and our workplace culture. Employees are invited to play hockey during our Tuesday Night Skate at Chelsea Piers, join our Employee Resource Groups and more. You are a part of our team and we encourage you to be your authentic self, adding to our dynamic workplace culture.
SALARY RANGE:
$95-105K
Actual base pay for a successful candidate will be determined based on a variety of job-related factors, including but not limited to: experience/training, market demands, and geographic location.
When applying, please be sure to include a cover letter with your salary expectations for this role. We thank all applicants for their interest in this opportunity, however only qualified candidates selected for an interview will be contacted. NO EMAILS OR PHONE CALLS PLEASE.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
