Director, Ticket Sales
About OEG Sports & Entertainment:
OEG Sports & Entertainment delivers North America’s leading sports and entertainment experiences to connect our fans to their passions. Located in the heart of the ICE District, OEG owns the 5-time Stanley Cup Champion Edmonton Oilers, the WHL’s three-time Memorial Cup Champion Edmonton Oil Kings, and the AHL’s Bakersfield Condors. OEG operates Rogers Place, North America’s premier and most technologically advanced sports and entertainment venue. The 18,647 seat, $480 million arena is among the most technologically enabled sports facilities in North America as well as the first LEED Silver-certified NHL Facility in Canada.
Our vision is to be a Global Leader in Sports & Entertainment. Together, we inspire our fans by connecting them to their passions, which is ours as well! We play hard as a team, and with devoted integrity towards our common purpose. We have commitments to innovation and growth, combined with performance excellence that ensures a fair return on investment. We develop our people to be leaders in our industry, and we invest in our communities. Through our world class talent, we strive to WIN. ON and OFF the ICE.
About the Role:
The Director, Ticket Sales is responsible for leading the overall ticket sales strategy across both B2B (Corporate) and B2C (Consumer) sales channels, focusing on Season Seats and Partial Plans. This role oversees two sales leaders and teams, driving revenue growth through structured sales processes, data-driven decision making and market expansion.
The Director plays a key role in aligning organizational strategy with execution, ensuring that all ticket sales initiatives contribute to long-term revenue growth and market penetration.
Your Focus in this Role:
- Oversee all ticket sales functions spanning the B2B (Corporate) and B2C (Consumer) sales teams
- Lead and develop sales managers, ensuring alignment with organizational goals
- Build and execute overall ticket sales strategy for the B2B and B2C sales teams
- Monitor and analyze sales performance, pipeline health, and conversion metrics
- Drive accountability across teams through consistent reporting and performance management
- Partner with Marketing, Partnerships, and Business Intelligence teams to optimize lead generation and sales conversion
- Identify new revenue opportunities across markets, products, technology and customer segments
- Support key strategic accounts and high-value sales opportunities
- Ensure CRM systems, reporting tools, and sales processes are optimized and consistently used
- Develop and maintain a high-performance culture across all sales teams
- Attend Oilers and Oil Kings games to assist with in-game activations, customer visits and manager-on-duty responsibilities
Who You Are:
- You are a strategic sales leader with a track record of driving revenue growth
- You are highly analytical and use data to inform decision-making
- You are an exceptional people leader who develops high-performing teams
- You are comfortable operating at both a strategic and tactical level
- You thrive in fast-paced, high-performance environments
- You are collaborative and able to influence cross-functional stakeholders
- You are passionate about building scalable sales systems and processes
- You understand that the professional sports & entertainment industry often results in non-traditional working hours (evenings, weekends, holidays)
Education, Experience and Skills:
- Minimum 3+ years of sales experience (B2B preferred)
- Minimum 2+ years in a sales leadership role
- Post-Secondary Degree or Diploma is an asset
- Experience in sports, entertainment, or hospitality sales is an asset
- Strong leadership presence, communication skills and emotional intelligence
- Ability to manage both in-office and field-based employees
- Strong analytical mindset with the ability to interpret sales data
- High level of accountability and ownership
What’s in it for you?
- 100% Employer Paid Benefits + RSP Matching Program
- Oilers, Oil Kings, and Live Entertainment Ticket Options
- Healthcare and Lifestyle Spending Account Options
- On-Site Parking and Transit Allowance
- On-Site Gym
- Beautiful Office Space located Downtown Edmonton within Rogers Place – with easy access to the LRT!
- Social Work Culture + Employee Events
Next Steps:
Thank you for your interest in joining our team! Those moving forward in the process will be contacted by a member of our team.
Stay in Touch!
Official Edmonton Oilers Website | NHL.com
ExperiencePreferred- 5