The Specialist will work as a part of the Tournament Business Affairs team which maintains the day-to-day relationship between PGA TOUR Champions and our Co-Sanctioned tournaments. They will assist in the execution of departmental goals which will help our tournaments market and promote their events, thereby increasing revenue and attendance.

QUALIFICATIONS

• Bachelor's degree in communications, public relations, marketing or related field required

• A minimum of 4 years of experience in Sports Marketing, Business, Management, Sports Management  or other related area

• Strong computer skills and knowledge of Microsoft Word, Excel and Power Point

• Strong writing and proofreading skills

• Excellent communications skills and ability to handle multiple priorities at once

• Proactive team player with ability to develop relationships

• Knowledge of golf tournaments is preferred

• Able to safely operate a utility vehicle such as, but not limited to, golf carts, utility carts, and shuttle carts

​RESPONSIBILITIES/DUTIES

• Understand title sponsor objectives; track and record activation programs for all

• Understand tournament marketing strategies; track and record successful concepts and promotions for use in Tournament Reports and Best Practice site

• Assist in the collection and distribution of content on Microsoft Teams, the Best Practices platform for PGA TOUR Champions

• Maintain and update department master tournament information, including contract terms and other key data points

• Work with supervisor on PowerPoint presentations for the purpose of such activities as title sponsor meetings, tournament debrief meetings and spring & fall tournament meetings

• Participate in tournament/title sponsor advance calls and document opportunities for future consideration

• Provide support and assistance to department Directors in their ongoing role with the PGA TOUR Sales Support Program/National Sales

• Assist in driving revenue through the sale of Regional Tournament assets

• Identify and create new revenue opportunities for Regional tournament activations

• Ability to effectively utilize Salesforce CRM to track, measure, analyze and report sales activities

• Assist with creating benefits for Regional partners to include hospitality, Pro-Am and sponsorship

• Engage with Regional clients throughout the year and gain a true understanding of their business

• Create and manage the Quarterly Sales Newsletter and participate in Quarterly sales calls

• Coordinate with other departments to ensure Host Organization, Facility and Title Sponsor agreements are accurate and executed timely as requested.

• Provide support and assistance to TBA Directors, relative to post-event recap and benchmarking for events

• Collaborate with TBA Directors on updating PGA TOUR Champions Tournament Resource Center

• Special Projects or other duties as assigned