This role is responsible for identifying, developing and securing new revenue opportunities across PGA TOUR Studios, spanning live and non-live content, studio production capabilities and technology solutions. This role originates ideas, structures partnerships and brings opportunities to market that expand the reach of PGA TOUR content and capabilities.

The role leads the monetization of PGA TOUR technology and digital platforms by identifying external applications, partnerships and licensing opportunities. This position works in close partnership with the Commercial teams to ensure alignment with existing rights and commercial strategies, while focusing on developing revenue opportunities beyond the core media and sponsorship business.

Qualifications

• 15+ years of progressive experience in business development, partnerships or media sales within sports, media or entertainment

• Proven track record of originating and closing complex, multi-party deals

• Experience working with production companies, studios, networks or streaming platforms

• Strong understanding of content development, production and distribution ecosystems

• Experience monetizing technology, digital platforms or intellectual property preferred

• Strong financial and commercial acumen, including deal structuring and negotiation

• Excellent communication and presentation skills with the ability to influence senior stakeholders and external partners

• Established network across media, production and technology partners preferred

• Experience in sports or large-scale live event environments preferred

Responsibilities

• Identify and develop new content-driven revenue opportunities across live and non-live formats

• Originate and pitch concepts ranging from live events to original series and commercial productions

• Partner with Content Strategy & Development and Live Content to align opportunities with creative priorities

• Structure and negotiate partnerships with production companies, studios, networks and streaming platforms

• Lead end-to-end development of new commercial opportunities, including sourcing, structuring and closing complex, multi-party deals

• Build relationships with key external partners across content, production and technology ecosystems

• Partner with Legal and Finance to develop deal structures, contracts and revenue models

• Lead the monetization of PGA TOUR technology capabilities, including scoring systems and event infrastructure

• Identify and commercialize opportunities across digital products and platforms, including applications and data-driven services

• Partner with Production Operations and Broadcast & Production Technology to position PGA TOUR Studios as a commercial production partner

• Identify opportunities to support third-party productions and external clients within studio environments

• Develop service offerings and pricing models that drive studio utilization and revenue

• Partner closely with Corporate Partnerships, PGA TOUR Events and Media teams to align on strategy, rights and existing partner relationships

• Identify and develop revenue opportunities that extend beyond traditional media rights and sponsorship structures

• Ensure all opportunities complement and enhance existing commercial agreements and do not conflict with partner obligations

• Serve as a central point of coordination for cross-functional deal development involving content, production and technology capabilities

• Lead special projects, as required