Lifestyle & Brand Content Specialist

Pro Shop - Entry Level
Washington DC · DC
Photography · Media/Video Production · Audio/Video Editing and Production
$55,000 - $75,000 / year
TITLE: Lifestyle and Brand Content Specialist
LOCATION: Greater Washington DC Area

COMPANY OVERVIEW
At Pro Shop, we seek to super-serve golf fandom by blending golf and culture together. Our vision is to engage, empower, and grow the global golf community through innovative storytelling and a curated selection of products and services. We will combine golf media, production and commerce businesses, aiming to be the ultimate destination for golf enthusiasts of all ages, backgrounds, and skill levels, where they can immerse themselves in the essence of the sport.

About Sugarloaf Social Club: 
Sugarloaf Social Club began in 2011 as a group chat amongst college roommates and has since evolved into a full-time golf goods and creative agency, working for and collaborating with some of the most beloved names in golf. Sitting at the intersection of nostalgia and whimsy, the brand’s unique perspective encourages camaraderie, exploration and personal enjoyment of the game via imaginative gatherings, a love of story-telling and an ever evolving collection of products.

POSITION OVERVIEW
We are seeking a talented, creative and passionate content creator, photographer and videographer for the Sugarloaf Social Club team. This role is critical in crafting and executing product photography and lifestyle campaigns that reflect our brand’s unique voice and vision within the world of golf. The ideal candidate is a hardworking, creative storyteller with experience in brand photography who understands how to produce compelling imagery across various outlets ranging from ecommerce websites to social media advertisements.

RESPONSIBILITIES
Content Production
  • Produce high-quality photography and video content aligned with SSC’s brand identity and creative direction.
  • Capture lifestyle, product, and campaign imagery for use across e-commerce, social media, advertisements, and marketing channels.
Video + Short-Form Creation
  • Concept, film, and edit short-form digital content and ad spots in partnership with the marketing team.
  • Edit all video and photo assets to ensure a polished, cohesive, and brand-authentic final output.
Brand Storytelling
  • Collaborate with the Creative Director to develop narrative-driven campaigns that resonate with our community.
  • Translate brand DNA and values into visual stories across all platforms.
Product Photography
  • Capture clean, consistent, and detail-accurate in-studio product photography showcasing apparel and accessories.
  • Maintain lighting, styling, and technical standards that support e-commerce best practices.
Collaboration + Cross-Team Support
  • Work closely with Brand + Marketing teams to enhance website visuals, social media presence, and ongoing content needs.
  • Support brand activations, partnerships, and events by producing still and video content.
Content Strategy
  • Contribute ideas for content pillars, photo direction, seasonal campaigns, and product storytelling.
  • Assist in planning shoots, scouting locations, and organizing creative assets

QUALIFICATIONS
  • Experience: 2+ years of experience in brand photography, lifestyle campaigns, and social media; preferably within apparel/fashion industry; bonus if specifically with sports or golf-related brands.
  • Skills: Strong proficiency in content creation tools (e.g., Adobe Creative Suite, Final Cut Pro, or similar), fashion campaigns, styling photo shoots, video production, photography, and social media management.
  • Creativity: Demonstrated ability to produce innovative and engaging photographs and videos that highlight our apparel and accessories and stay true to our brand story.
  • Organization: Maintain exceptional organizational skills to manage multiple content projects simultaneously, ensuring that all deadlines are met and that projects are completed efficiently and to the highest standard.
  • Communication: Excellent verbal and written communication skills with a keen eye for detail; this person will be working directly with the Creative Director, so they’ll need the ability to take feedback and make adjustments accordingly.
  • Passion: A genuine passion for photography and a desire to constantly improve and evolve.
  • Team Player: Ability to work collaboratively in a fast-paced environment while managing multiple projects and deadlines; ability to communicate effectively with the team in a positive manner.

BENEFITS
  • Competitive salary and compensation package
  • Stock options
  • Comprehensive health, dental, and vision insurance
  • Flexible work hours and remote work options
  • Opportunities for professional development and career advancement
  • Dynamic and collaborative work environment with a culture of innovation and impact within the Greater DC Area with offices in NY, PVB and LA as well.

The salary range for this position is between $55,000 and $75,000, depending on experience and qualifications.

Pro Shop is an equal opportunity employer and is committed to diversity and inclusion in the workplace. We encourage qualified candidates from all backgrounds to apply.