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Staff Assistant, Email and SMS Marketing
Department: Marketing
Direct Supervisor: Manager, Email & SMS Marketing
Status: Part-time
Summary:
The Email & SMS Marketing Staff Assistant will be responsible for building, executing, and optimizing targeted email and SMS campaigns. We are seeking a proactive and detail-oriented individual with a passion for sports and live events, who excels at using HubSpot to create personalized, data-driven messaging strategies. In this role, you will be central to enhancing fan engagement, driving ticket sales, and amplifying promotional efforts through strategic audience segmentation and automated communication workflows.
Location:
- This is a part-time position based on site at Hard Rock Stadium in Miami Gardens, FL.
Key Responsibilities:
- Email Creation: building, executing, and optimizing targeted email and SMS campaigns.
- Audience Segmentation: Understand audience segments based on fan behaviors, ticket purchases, event participation, and demographic data to tailor marketing strategies.
- Campaign Execution: Collaborate with the brand marketing team to execute multi-channel campaigns, ensuring messages reach the right audiences at the right time.
- Collaboration: Work closely with cross-functional teams, including CRM, brand marketing, partnerships, and creative teams, to align marketing automation strategies with broader business goals.
Qualifications:
- Bachelor's degree in marketing or related field.
- Previous internships in a digital marketing space.
- Experience with marketing software such as HubSpot.
- Excellent organizational and project management skills.
- Familiarity with SMS marketing tools.
- Familiarity with Google Analytics is a plus.
- Strong copywriting and communication skills.
- Brings creativity and adaptability to a fast passed environment, with a strong eagerness and willingness to learn and grow within the role.
The Miami Dolphins, Hard Rock Stadium and South Florida Motorsports are proud to be Drug-Free Workplaces. Offers of employment are contingent on successful completion of drug and background screening.
It is the policy of the Company to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, marital status, military status, genetic information, sexual orientation, gender identity or expression, or other status protected by applicable federal, state, or local law.
