Join the Campaigns & Platforms team within the Steelers Marketing Department! This position offers recent college graduates a unique 2-year program to gain valuable experience in Marketing by directly contributing to the development, execution, and optimization of email marketing and other direct marketing strategies. You'll play a pivotal role in creating and maintaining fan relationships while supporting the overarching goals of each business line within the organization.

**This is a 9-5, hourly, onsite 2-year program for recent college graduates (internship).

DUTIES & RESPONSIBILITIES:

·       Responsible for email campaigns from start to finish, including campaign planning, content creation, building, testing and deployment

·       Develop and maintain email marketing calendars and schedules

·       Ensure external fan communications are thoroughly analyzed to establish goals, and proofed for accuracy prior to deployment

·       Collaborate with cross-functional teams to ensure email campaigns are integrated with other marketing efforts

·       Utilize SMS and/or marketing automation platforms to support multichannel engagement strategies

·       Work closely with the Data & Analytics team to measure and interpret campaign performance

·       Assist the Direct Marketing Specialist in day-to-day tasks

·       Apply email marketing best practices and contribute new, creative ideas to enhance channel performance

·       Aim to consistently improve deliverability and grow KPIs (opens, clicks, conversions) by testing and measuring performance

·       Actively participate in organizational learning opportunities and gain a comprehensive understanding of the Pittsburgh Steelers

·       Demonstrate flexibility by taking on responsibilities outside the defined role to support team and organizational success.

·       Bachelor’s degree in Marketing, Digital Marketing, Communications, Sports Management, etc.

·       Degree earned within the last year

·       Basic understanding of HTML coding and email marketing

·       Marketing campaign strategy 

·       Excellent organizational and prioritization skills in a fast-paced environment

·       Copywriting (including email subject lines, SMS copy)

·       Project Management Software

·       Proficiency in Microsoft Programs (Excel, Word, Outlook)

·       Sports industry and/or retail knowledge a plus

·       Adobe Photoshop and Dreamweaver knowledge a plus

·       Excellent communication skills

·       Exceptional work ethic and strong attention to detail

·       Eagerness to learn and seek opportunities

·       Reliable team member with a team-centric attitude and A creative mind