COMPANY BACKGROUND

Founded in 1959, the Buffalo Bills are one of the most storied franchises in the National Football League (NFL). The Bills have won the AFC East division title the last five years, as well as won two American Football League (AFL) Championships (1964-1965), and an NFL record four straight AFC Championships (1990-1993) that included four trips to the Super Bowl. Located in Orchard Park, New York, the Bills are proud to be a member of the Western New York Community for more than 55 years.

Terry and Kim Pegula purchased the Buffalo Bills in 2014 and are only the second owners in the team’s history.  Terry Pegula rose from humble beginnings to become one of the most respected leaders in the energy industry, and the Pegula’s are one of the few professional sports owners to operate franchises in multiple sports, also owning the Buffalo Sabres (NHL), Buffalo Bandits (NLL), and Rochester Americans (AHL).

The Buffalo Bills are building a new stadium which will open in 2026, and are excited to be building the future while fostering a championship culture. Our HEART values, hard work, energy, accountability, respect, and team, are at the forefront of everything we do for our fans, community, employees, and team.

POSITION SUMMARY:

The CRM Analyst will work as a part of the Strategy and Analytics team and be responsible for the maintenance, innovation, and administration of the Buffalo Bills’ CRM system used across our revenue-generating departments. This person will work with Bills’ management, Accounting and Finance, Corporate Partnership Sales and Activation, Ticket Sales and Service, and Marketing teams to increase system adoption and identify / communicate key insights to drive revenue growth. This person will also assist in the creation of reports and ad-hoc analyses across the organization. The ideal candidate will have a background in CRM in the sports industry and experience doing in-depth data analysis and visualization.

KEY RESPONSIBILITIES:

• Act as the subject matter expert and first line of support for the business processes and day-to-day operation of the CRM system, including but not limited to: system configuration, data entry, data cleansing, user management, support, and training
• Create and implement a CRM strategy, including system design, training, processes, updates to existing data, and coordination with other departments
• Keep a pulse on developments in the CRM space and bring new technologies and strategies to the table
• Manage relationships with third-party vendors to communicate, manage, and resolve data-related issues.
• Automate repetitive manual processes to increase organizational productivity
• Analyze and synthesize ticketing, CRM, sponsorship, and marketing data to provide data-driven recommendations for increasing revenue and/or efficiency
• Build high-quality lead lists and campaigns in the CRM utilizing our data warehouse
• Develop and maintain custom reports and visualizations to track sales, renewals, invoicing, sales pipelines, and other KPIs
• Create and maintain up-to-date documentation around existing and new CRM-related processes
• Assist the Partnership team in managing inventory, rate cards, and other contractual components in our Dynamics and KORE environment
• Leverage user feedback to improve CRM interface and adoption
• Perform additional responsibilities as assigned

JOB REQUIREMENTS:

• Hands-on experience (2-3 years) in the administration of a CRM environment, ideally in the sports industry with Microsoft Dynamics 365 and Two Circles
• Bachelor’s degree in a quantitative or analytical field (Mathematics, Data Science, Statistics, Business Analytics, etc.) or commensurate years of relevant experience
• Demonstrated experience with utilizing data visualization tools (e.g., Tableau) to develop revenue-centric dashboard suites centered on clarity, accuracy, and accessibility
• High proficiency in Microsoft Excel (pivot tables, VLOOKUP, etc.)
• A strong grasp of SQL and a high-level understanding of database management and data warehousing
• Excellent communication and presentation skills
• Strong interpersonal skills; ability to interact collaboratively and efficiently with all levels of an organization 
• Ability to manage multiple projects simultaneously in a fast-paced environment; flexible and able to react quickly when requirements change
• Familiarity with the tools, vendors, and concepts common in the industry (e.g., Two Circles/KORE, Ticketmaster, Oracle Eloqua)
• Comfortable serving as a conduit to the Strategy and Analytics team (and values the importance of that reputational responsibility)
• Availability to work non-traditional hours, including evenings, weekends, and holidays, as needed as well as the ability to work indoors and outdoors as needed
• Able to remain in a stationary position for at least 50% of the time and constantly operate a computer and other office productivity machinery
• Able to lift or move items or boxes weighing up to 20lbs across the office or stadium and occasionally move about inside the office and/or stadium to access office machinery, meeting spaces and perform other duties as assigned

THE IDEAL CANDIDATE:

• Is a highly analytical and quantitative thinker with an ability to connect and build relationships with people from different backgrounds
• Balances openness and collaboration with a sense of urgency; thrives in a fast-paced environment
• Identifies areas of improvement and is proactive in making changes to improve the business and make better-informed decisions
• Collaborative by nature; always a team player and prioritizes shared success
• Takes ownership and accountability; identifies process improvements to make the Bills more efficient and effective and takes action

Compensation: 

• The salary range for this role will be between $60,405.80  - $75.000. Please note, salary will be based on the successful candidate’s experience, qualifications and internal team equity.

Benefits and Incentives:

•  Medical Plans: Comprehensive and affordable medical plan options; fully paid dental, short and long-term disability, and life insurance; supplemental vision care and critical illness coverage.
• Investments: 401(K) with employer matching; discretionary annual employer defined contribution
• Paid Time Off: Generous paid time off including vacation, sick, holidays, volunteer time, diversity awareness days, paid parental leave
• Bills Experience: deeply discounted employee season tickets and paid parking; discount on team store merchandise
• Wellness: onsite fitness facilities and employee cafeteria
• Bills Culture: we offer many social and community volunteer events as well as learning and development growth opportunities

The Buffalo Bills, LLC are proud to be an Equal Opportunity Employer and do not discriminate based upon race, color, religion, gender, national origin, sexual orientation, gender identity, gender expression, age, disability status, protected veteran status, or any other characteristic protected by law.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.