MANAGER, ANALYTICS
Atlanta, GA
Hybrid
THE RUNDOWN
Playfly Sports is looking for a Manager, Analytics to join our team in Atlanta, GA.
The Analytics Manger will be responsible for optimizing data flows and systems that drive company-wide reporting and analyses. The Analytics Manager will improve reporting systems to support strategic and financial initiatives across the entire business, presenting dashboards that will inform decision-making on a variety of subjects including ticketing, sales, contract profitability, customer segmentation, and marketing strategies. The Analytics Manager will also work to ensure data analysis and dashboards are used by on-site leadership.
In addition to leading Playfly Aspire’s internal analytics team and developing any junior analysts, the Analytics Manager will also manage selected revenue generating projects, such as lead scoring, lead generation, list cleaning, market feasibility analyses, and pricing and packaging workshops.
WHAT YOU’LL ACCOMPLISH
- Keep all “how to” documents pertaining to the Analytics department up to date
- Manage and train any incoming junior analytics staff
- Optimize the company’s data flows and systems
- Own the weekly sales reporting of each FRMC, including the development/data streaming/maintenance/delivery of the client-facing Performance Analytics Report (PAR)
- On-board all new clients/properties/leaders to Playfly Aspire’s internal sales and root data tracking systems
- Manage Playfly Aspire Group’s active and historical contracts database and work with the business development team to classify contract types
- Manage the company’s annual financial projection process
- Develop and maintain dashboards/other reporting tools used to support HQ personnel
- Design sales consultant performance leaderboards for Playfly Aspire sales teams
- Develop and maintain customer analytics dashboards to analyze purchasing behavior for each client property
- Manage access to and presentation of Playfly Aspire Group’s dashboard suite on Tableau
- Perform a range of ad-hoc analyses for HQ and FRMC personnel in support of key business initiatives
- Assist Playfly Aspire Group’s training department by analyzing sales and call databases
- Utilizing all internal data sources present quarterly KPI reports to Playfly Aspire Group’s leadership team and make recommendations for strategic direction changes
- Project lead for lead scoring, lead generation, list cleaning/de-duping, yield management/pricing analysis workshops and market feasibility studies
- Assist Playfly Aspire business development team in analyzing proposed contract models and projected net profits based on past actuals and forecasted expenses and sales volumes
- Other job-related duties as assigned
WHAT YOU’LL BRING
- Bachelor’s Degree required, preferably in finance, economics, statistics, information systems, computer science, or a related field
- Master’s Degree in a quantitative or business field preferred
- 2 years of experience in a Data Analyst, or similar, role
- Mastery of MS Excel (VBA experience preferred)
- 2+ years of experience with a Business Intelligence/Visualization Tool (Tableau preferred)
- 1 year of experience working with large data sets and relational tables (SQL preferred)
- 1 year of client management experience
- Experience with a data science toolkit (Python, R, etc.)
- Experience within CRM systems and working with sales data a plus
- Extensive experience working with dashboard development and data visualization
- Strong technical, quantitative, and creative problem-solving skills
- Understanding of regression, modeling, and financial forecasting
- Comfortable and agile in large data set and relational tables environments
- Comfortable working in a fast-paced environment
- Ability to succeed working either alone or leading a small team of junior analysts
- Self-motivated and capable of managing and appropriately prioritizing a variety of requests while successfully delivering on weekly tasks
- Excellent communication and interpersonal skills
- Experience assisting non-technical staff with software and data presentation techniques
- Ability to encourage collaboration, flexibility, equity, and inclusion that enables colleagues to contribute to their full potential and feel valued and supported
- Comfort presenting to senior leadership on company-wide calls/meetings
- Ability to articulate complex business findings into easy-to-understand concepts
TRAVEL, LIFTING, PHYSICAL REQUIREMENTS
- The work is typically performed in an adequately lighted and climate-controlled office environment
- The work is sedentary in nature
- Walking, standing, bending and carrying of light office items is required.
- Occasional travel, less than 5%
WHAT WE DO
Playfly Sports is the full-service, leading sports marketing and media company that enables brands to engage with sports fans on a local, regional, and national level through scaled linear, digital, and experiential assets. Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games; and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. The company introduces high school and college students to career development opportunities in esports through Playfly Esports, operators of North America’s largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S. Playfly Sports is Powered by Partnership. Visit Playfly Sports online at playfly.com
WHAT WE STAND FOR
At Playfly, we know that a diverse, equitable, and inclusive company is a more innovative and successful one, but more importantly, we believe it’s just the right thing to do. Through conversations, company initiatives, community events and partnerships, policy changes, data analysis, workshops, and support groups, we are dedicated to creating a workplace where everyone can thrive. We are here for the long haul and to do the meaningful work that creates true institutional change within our workplace, with our partners, and in the communities we serve.
EEOC & DIVERSITY STATEMENT
Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.
ACCOMMODATIONS
Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact
[email protected].
