About IMG Academy
IMG Academy is the world’s leading sports education brand, providing a holistic education model that empowers student-athletes to win their future while preparing them for college and for life. IMG Academy has been nationally recognized by organizations including Sports Business Journal, USA Today, and the Best and Brightest Companies to Work For for its workplace culture, innovation, and commitment to developing people both on and off the field.

IMG Academy provides growth opportunities for student-athletes and partners through an innovative suite of on-campus and online experiences:

• Boarding school and camps, delivered on a state-of-the-art campus in Bradenton, Florida
• Online coaching through IMG Academy+, focused on personal development through the lens of sport and performance
• Online college recruiting through NCSA College Recruiting and SportsRecruits, providing industry-leading recruiting education, tools, and access to a network of more than 40,000 college coaches for student-athletes, families, club coaches, and event operators
• Elevate by IMG Academy, a performance and personal development solution that delivers mindset, leadership, and wellbeing programming to schools, colleges, and organizations through a combination of digital content and immersive experiences

Position Summary:    

As the We are seeking a hands-on Director of Commercial Technology (Salesforce), you will be a hands-on leader to build, optimization, and own the day-to-day execution of our Salesforce ecosystem. This role oversees architects, developers, administrators, product managers, analysts, and contractors responsible for delivering scalable solutions across Sales Cloud, Service Cloud, Marketing Cloud, and Data Cloud. 

This is a player-coach leadership role. In addition to leading and developing the team, you will stay close to architecture decisions, complex integrations, and solution design to ensure high-quality execution. 

You will lead the rebuild of our commercial engine, enabling new product launches and improving core lead-to-revenue workflows in close partnership with Sales, Marketing, Operations, and Product teams. 

Position Responsibilities: 

Team Leadership & Development 

• Lead, mentor, and develop a team of Salesforce architects, developers, administrators, product managers, analysts, and contractors. 

• Provide coaching, performance feedback, and career development planning. 

• Establish clear roles, accountability, and delivery standards across the team. 

• Build a culture of ownership, excellence, and continuous improvement. 

• Manage contractor scope, budgets, and delivery outcomes. 

Hands-On Platform Execution 

• Lead the execution and continuous improvement of Salesforce: 

• Sales Cloud 

• Service Cloud 

• Marketing Cloud 

• Data Cloud (Customer 360) 

• Actively contributes to solution design, architecture reviews, and complex system decisions. 

• Guide teams to execute configuration, customization, integrations, and automation strategies. 

• Troubleshoot escalated technical issues and remove delivery roadblocks. 

• Oversee sprint planning, backlog prioritization, and release management. 

• Ensure high-quality documentation, testing, QA processes, and DevOps practices. 

Commercial Engine Rebuild 

• Rebuild and optimize end-to-end lead-to-revenue processes, including: 

• Lead capture and routing 

• Opportunity management 

• Campaign tracking and attribution 

• Customer onboarding and service workflows 

• Enable new product launches with scalable workflows and system enhancements. 

• Drive automation to reduce manual effort and increase GTM efficiency. 

• Improve data quality, reporting reliability, and system adoption. 

Integration & Architecture  

• Lead integrations between Salesforce and: 

• Product platforms 

• E-commerce systems 

• ERP / order management systems 

• Marketing automation tools 

• Data platforms and warehouses 

• Ensure scalable API architecture, clean data models, and secure system connectivity. 

• Partner with Product and Engineering teams to align platform capabilities with customer experience. 

Knowledge, Skills and Abilities: 

• 8–12+ years of experience leading CRM or Salesforce delivery teams. 

• Deep expertise in: 

• Sales Cloud 

• Service Cloud 

• Marketing Cloud 

• Data Cloud (Data 360) 

• Experience integrating Salesforce with product platforms and e-commerce systems. 

• Strong understanding of API integrations, system architecture, and data modeling. 

• Prior hands-on development experience within Salesforce, including Apex and custom development. 

• Experience rebuilding or significantly enhancing lead-to-revenue systems. 

• Demonstrated success managing and developing high-performing technical teams. 

• Proven ability to operate as a player-coach — leading teams while staying engaged in architecture and execution. 

• Strong understanding of revenue operations processes, forecasting, and reporting. 

• Ability to balance speed of delivery with platform stability, governance, and scalability.