Learfield Sports Properties

Learfield Sports Properties

Associate NIL Business Development Manager - Abilene Christian University

Learfield Sports Properties - Manager
Abilene · TX
Director · Operations · Business Development
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Abilene Christian Sports Properties is looking to add a high impact team member who will focus on navigating the property through Name, Image, and Likeness (NIL). This position will be an integral part of executing student-athlete influencer marketing on behalf of Abilene Christian Athletics.

The Associate NIL Business Development Manager will support Abilene Christian Sports Properties in business development and NIL deal activation, serving as the subject matter expert for ideating and pitching campaigns. This role is responsible for meeting revenue-based KPIs for the property through prospecting, upselling, and managing NIL activations. Reporting to the General Manager at Abilene Christian, the role works closely with both Learfield and Abilene Christian Athletics staff.

Responsibilities

  • Take on the responsibility of all things involving student-athlete influencer marketing for the property, sponsors, brands and internal corporate groups
  • Work closely with property and local brands to understand their marketing needs and develop potential marketing campaigns that can be executed with student-athletes
  • Assume end-to-end responsibility of sales cycle from pitch development to sponsor activation
  • Coordinate, liaise and maintain relationships between Abilene Christian, student-athletes, the property, brands, collectives and other stakeholders
  • Support activation of NIL deals and ensure student-athletes participate and fulfill activation obligations with brand partners at fair market value
  • Oversee all inventory management tracking related to NIL deals, including what has been proposed, sold and remains available, to include weekly reports and internal meeting updates
  • Stay informed on NIL news, including student-athlete deals across the country and legislation changes at State and National levels, and ongoing trends
  • Assist with gameday operations, including home football games and other home events
  • Must be able to work 40 hours per week including home games, select sporting events, and NIL appearances and activations that occur outside of traditional work hours
  • As NIL is a fluid and evolving topic, the responsibilities for this role and the work expectations in coordination with Tulane will continue to be defined over time

Minimum Qualifications:

  • Minimum of 2 years of client-facing and/or business development focused work
  • Proven track record of developing and maintaining strong, lasting relationships with partners and decision makers
  • Excellent communication, problem solving, organizational skills and attention to detail
  • Proficiency in Microsoft Office (Word, PowerPoint and Excel)

Preferred Qualifications:

  • Experience in Sports / NIL / College Athletics and/or sponsorship
  • High level of initiative, specifically in the areas of sales generation and process improvement
  • Strong commitment to building a learning culture
  • Bachelor’s degree from a four-year college or university

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Heath Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k), and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Healthy Families and Workplaces Act.

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.