University of Central Florida
Assistant Director, #Content - Men's Basketball
University of Central Florida - Manager
Orlando · FL
Digital Marketing · Social Media · Graphic Design/Creative Services
1
2
hours ago
In order to be considered for this role, after clicking "Apply Now" above and being redirected, you must fully complete the application process on the follow-up screen.
Position assists in the creation, implementation, and monitoring of strategic marketing and promotional campaigns via social media to increase the visibility of the UCF Athletics program with students, alumni, fans, and general public.
Responsibilities include, but are not limited to:
- Collaborate with in-house content team, coaching staff and student-athletes on creative strategy and branding primarily for UCF Men's Basketball
- Provide creative vision for content related to social media strategy that is engaging, entertaining and educational
- Develop and execute year-round social content calendar for men's basketball
- Curate content for men's basketball to distribute on the program's social accounts, as well deliver content to student-athletes and coaches
- Create assets through Adobe and mobile-based apps to be used across multiple social channels that engage recruits, fans and donors
- Capture and edit photos / video clips of practice, games and other team events
- Effectively communicate with multiple areas within the external department to best capture and relay team news, highlights, event promotions, and additional information as assigned
- Track and apply social media analytics to ensure quality and sound plan strategies
- Stay current to industry / platform trends and ensure that UCF remains at the forefront of the content landscape
Minimum Qualifications:
- Bachelor’s degree and two (2) years appropriate experience
- Appropriate graduate coursework or master’s degree may substitute at an equivalent rate for the required experience
Preferred Qualifications:
- Degree in journalism, communications, marketing, or related field
- Experience in web and graphic design
- Adobe Creative Suite software
- Strong attention to detail, communication and organizational skills
Due to the nature/scope of Athletics and Athletics events, position may require work during evenings, weekends, and holidays, as well as the ability to stand / walk for extended periods of time and occasional travel.
As a staff member of UCF Athletics, the selected candidate will be a person of integrity and character who shares a commitment for customer service and knowing / complying with NCAA, Conference, and institutional rules as they apply to the UCF Athletics program.
