Marketing Assistant (Internship – 10 Months)
Job Description
The role will be focused on the multiple sports that Syracuse Athletics supports through marketing and fan engagement, promotions and ticket sales. The person will be given a sport focus to further develop their skills to achieve experience and growth in the collegiate marketing and fan engagement field. Achieving attendance goals for both ticketed and non-ticketed sports, as well as helping set the marketing and communication plan for the department. Specific tasks include creating a marketing plan with theme days, giveaways etc.. Creating script and run of show for each game, managing intern staff, communicating with game day staff (PA, DJ etc..), creating graphics and videos for videoboards and social media. Other duties with each sport and within the marketing department as assigned. The duration of this position is from August 2024 to May 2025. Pay is commensurate with experience, with an option for housing as well.
Required Qualifications
- Organization, Communication, Commitment
- Knowledgeable in Microsoft Excel, PowerPoint to build scripts and rundowns.
Preferred Qualifications
- 4-year degree preferred. Sport marketing game day experience preferred.
- Knowledgeable in design and video creation software- Photoshop, Premiere, etc..,
Responsibilities
- Oversee Men’s Soccer or Women’s Lacrosse or Ice Hockey – Specific tasks include working with coaching staff to develop their goals for the season. Determining those goals and then creating a marketing plan with theme days, giveaways etc.. Creating script and run of show for each game, managing intern staff, communicating with game day staff (PA, DJ etc..), creating graphics and videos for videoboards and social media.
- Secondary at Football, Basketball, Men’s Lacrosse – assisting sport leads with game day duties- on field promotions, pregame quad set up, videoboard graphics and videos, intern management, social media management etc.
- Collaborate on social media marketing channel on X and Facebook
- Collaborate and create email marketing campaigns with staff to promote each sport
- Assist with management of Otto’s Kids Club with membership packs, activations on game day, Facebook page etc.. Student intern staffing – training, scheduling and managing them on game day to lead promotions- t-shirt tosses, contestant selection etc.
- Other duties as assigned
About Syracuse University
Syracuse University is a private, international research university with distinctive academics, diversely unique offerings and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and nearly 150 years of history, Syracuse University offers a quintessential college experience.
The scope of Syracuse University is a testament to its strengths: a pioneering history dating back to 1870; a choice of more than 200 majors and 100 minors offered through 13 schools and colleges; nearly 15,000 undergraduates and 5,000 graduate students; more than a quarter of a million alumni in 160 countries; and a student population from all 50 U.S. states and 123 countries. For more information, please visit www.syracuse.edu.
About the Syracuse area
Syracuse is a medium-sized city situated in the geographic center of New York State approximately 250 miles northwest of New York City. The metro-area population totals approximately 500,000. The area offers a low cost of living and provides many social, cultural, and recreational options, including parks, museums, festivals, professional regional theater, and premier shopping venues. Syracuse and Central New York present a wide range of seasonal recreation and attractions ranging from water skiing and snow skiing, hiking in the Adirondacks, touring the historic sites, visiting wineries along the Finger Lakes, and biking on trails along the Erie Canal.
EEO Statement
Syracuse University is an equal-opportunity, affirmative-action institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law. This nondiscrimination policy covers admissions, employment, and access to and treatment in University programs, services, and activities.
Commitment to Supporting and Hiring Veterans
Syracuse University has a long history of engaging veterans and the military-connected community through its educational programs, community outreach, and employment programs. After World War II, Syracuse University welcomed more than 10,000 returning veterans to our campus, and those veterans literally transformed Syracuse University into the national research institution it is today. The University’s contemporary commitment to veterans builds on this historical legacy, and extends to both class-leading initiatives focused on making an SU degree accessible and affordable to the post-9/11 generation of veterans, and also programs designed to position Syracuse University as the employer of choice for military veterans, members of the Guard and Reserve, and military family members.
Commitment to a Diverse and Inclusive Campus Community
Syracuse University maintains an inclusive learning environment in which students, faculty, administrators, staff, curriculum, social activities, governance, and all other aspects of campus life reflect a diverse, multi-cultural, and international worldview. The University community recognizes and values the many similarities and differences among individuals and groups. At Syracuse, we are committed to preparing students to understand, live among, appreciate, and work in an inherently diverse country and world made up of people with different ethnic and racial backgrounds, military backgrounds, religious beliefs, socio-economic status, cultural traditions, abilities, sexual orientations and gender identities. To do so, we commit ourselves to promoting a community that celebrates and models the principles of diversity and inclusivity.
