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About University of South Carolina
From the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor’s degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service — helping to build healthier, more educated communities in South Carolina and beyond.
Job Summary
Assistant Director of Communications and Public Relations reports to the Senior Associate AD/Communications and the Associate AD/Communications. Assist in the Athletics Department’s day-to-day communications and publicity efforts of USC’s 21 intercollegiate athletics programs. Serve as the primary contact for multiple sports. Write, edit and/or design specific publications and press materials; compile, write and update website information; promote the assigned sport through social media platforms; provide notes, recaps and statistics for assigned sport; oversee the archiving of statistics and photography for assigned sports; run the press box operation for the assigned sport.
Job Related Minimum Required Education and Experience
- Requires a bachelor’s degree in a job-related field and 1 or more years of job-related experience, which may be substituted by an equivalent combination of job-related certification, training, education, and/or experience.
Preferred Qualifications
- Prefer experience at the collegiate level at a Division I school.
Knowledge/Skills/Abilities
- Knowledge / familiarity with NCAA rules and regulations as they relate to Communications and PR.
- Proficiency of InDesign, PhotoShop, social media platforms, shooting/editing video, and knowledge of NCAA rules and regulations that pertain to athletic communications is beneficial.
Job Duties
- Serve as the primary communications contact for multiple sports. Promote the programs through the traditional media relations means, including record book, statistics, event flipcard, press releases, notes, previews and recaps using Adobe InDesign and Photoshop. Maintain and upkeep the assigned sports on the official website of Gamecock Athletics. Report statistics and award nominations to the SEC and NCAA.
- Promote the assigned sports through social media platforms including Facebook, X and Instagram, using graphics developed in Photoshop. Take a leadership role with internal media resources (Dir. of Content, Marketing, Creative Media, etc.) to develop an overarching plan to promote the assigned teams.
- Establish and maintain cooperative working relationships with local, regional and national media. Coordinate interview requests for audio, visual and print media.
- Supervise the press box operations for the assigned sports. Ensure that an adequate staff of student-assistant workers are assigned specific roles and are available with media coverage for all home events.
- Perform other duties as assigned by the Senior Associate AD/Communications and/or the Associate AD/Communications.
