Orange Bowl

Orange Bowl

Marketing Activation Intern (SUMMER)

Orange Bowl Committee - Intern
Miami Lakes · FL
Marketing: Marketing
POSITION:            Marketing Activation Intern (SUMMER)
DEPARTMENT:       Marketing
REPORTS TO:           Coordinator, Marketing Activation
STATUS:                Internship, Unpaid     
 
 
SUMMARY:   This is an exciting opportunity for an individual interested in a career in Marketing. Intern will observe, learn and develop skills necessary to explore career opportunities within the chosen field. Individual may qualify for college credit if allowed by their college/university. This position is an unpaid internship.  
 
 
LEARNING EXPERIENCE
 
Intern will learn and be exposed to:
·         Inner workings of a major non-profit sports and event organization
·         Development of plans for advertising, marketing communications, grass roots promotions, in-game entertainment, event management, game day activations and more 
·         Detailed and hands-on operations of a marketing department
·         Creation of marketing strategies to increase overall brand awareness of the Orange Bowl Committee and its events
·         Marketing research projects and creation of event scripts
·         Execution of in-game promotions and entertainment
·         Coordination of talent and on-stage promotions for the Capital One Orange Bowl Fan Fest 
·         Development and execution of community promotions and initiatives such as the Creative Art Contest (Grades K-12)
·         Logistics associated with researching, ordering and managing inventory of promotional giveaway items
·         Operation of mascot appearances; wear OBIE costume and participate in promotional activities as requested
·         Participation in the coordination of Orange Bowl promotions such as: 
Ø  Orange Bowl Festival Events 
Ø  Capital One Orange Bowl
Ø  Capital One Orange Bowl Fan Fest
Ø  Capital One Orange Bowl Halftime Show
Ø  Orange Bowl Basketball Classic
Ø  Orange Bowl Kickoff Party
Ø  Orange Bowl Coaches Luncheon
Ø  Orange Bowl Cheer Championships
Ø  Orange Bowl Creative Art Contest
Ø  Orange Bowl 5K
Ø  and more
·         Other opportunities as available
 
 
PREREQUISITES
 
·         Pursuing a degree and/or career in Marketing, Communications, Sport Management or other related fields
·         Proficiency in MS Outlook, Word, Excel, PowerPoint, Canva, Photoshop and/or Illustrator
·         Ability to lift a minimum of 20 pounds
 
Note:Preferred commitment of a minimum of 20 hours per week consistent with academic demands/schedule. 

Job Questions:

  1. Are you a college athlete?