Manager, Marketing & Brand
Location: Scottsdale, AZ
Reports To: Vice President of Marketing & Brand
About the Role
The Fiesta Sports Foundation is seeking a Marketing & Brand Manager to provide critical support in executing integrated campaigns, brand initiatives, and event activations. This role will report to the VP of Marketing & Brand to bring strategies to life, manage day-to-day campaign needs, and ensure smooth delivery across multiple projects.
The ideal candidate is a strong project manager with experience in sports, events, or lifestyle marketing, and thrives in a collaborative environment where attention to detail, flexibility, and a positive attitude are key. They are driven to be great - bringing campaigns to life with excellence, not just starting projects but seeing them through to impactful completion.
Key Responsibilities
Marketing & Brand Support
- Assist the VP of Marketing & Brand in executing integrated campaigns across foundation events, community initiatives, and partner activations.
- Coordinate with the creative team to ensure deliverables meet brand standards.
- Maintain brand consistency across creative, messaging, and channels.
- Manage marketing playbooks and support execution across website, social, museum, ticketing, and event platforms.
Event, Partnership Marketing and Merchandise
- Collaborate with internal event managers to prepare for kickoff meetings, develop materials, and support activations.
- Support execution of sponsorship and partnership marketing deliverables, ensuring assets are produced and deadlines met.
- Assist with merchandise rollout and development in collaboration with VP and external vendors
- Manage and support enhancing the fan and guest experience across events, including Saturday college football activations
Digital, Social & Research
- Oversee day-to-day social media execution, working with freelancers, vendors, seasonal associates, and influencers
- Coordinate post-event surveys, reporting, and research to gather insights and support future recommendations.
- Track digital and social trends to identify opportunities for fresh, engaging content.
Project & Budget Management
- Manage project timelines, deliverables, and team collaboration using tools such as Monday.com.
- Support budget tracking, invoice processing, and vendor management.
- Assist with onboarding and managing marketing technology platforms (e.g., Placer.ai).
Qualifications
- 5–7+ years of marketing experience, ideally in sports, entertainment, or lifestyle brands.
- Demonstrated success supporting integrated campaigns across paid, digital, social, event, and partner channels.
- Strong project management skills; ability to keep multiple projects on track.
- Experience managing vendors and/or agencies
- Experience in brand management, with understanding of how to maintain consistency, build equity, and bring a brand to life across campaigns and channels
- Experience with budget and invoice processing.
- Excellent communication and organizational skills
- Proficiency in Microsoft Office Suite, Keynote, and project management tools (e.g., Monday.com).
- Familiarity with research/analytics tools (e.g., surveys, Placer.ai).
Desired Traits
- Positive, solutions-oriented, and collaborative.
- Highly organized, detail-oriented, and deadline-driven.
- Enthusiastic about sports, culture, and community impact.
- Willing to “roll up their sleeves” and ensure execution excellence.
- Comfortable in fast-paced environment with multiple concurrent priorities
- Able to balance creative thinking with operational discipline
- Strong relationship builder with the ability to foster trust and collaboration across diverse stakeholders.
Why Join Us?
At the Fiesta Sports Foundation, our season never ends. This role offers the opportunity to contribute to nationally recognized sporting events and impactful community programs, while working side-by-side with a passionate marketing team to bring campaigns and experiences to life.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
