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Email Marketing Coordinator with Philadelphia 76ers in Camden, NJ

Philadelphia 76ers jobs
Sports Jobs in Camden, NJ
Marketing: Internet Marketing
The Philadelphia 76ers is one of the most storied franchises in American sports, led by one of the industry’s most decorated and well-respected sports business executives in CEO Scott O’Neil. The Sixers have attracted the industry’s top leadership talent from the NBA, NFL, NHL, MLB, MLS, and NCAA, resulting in one of the most exciting, rewarding, and dynamic work environments within the entire sports industry. The Sixers offer an energetic working environment built on collaboration, growth, and a quest to excel in everything we do.

Position Summary:  The Philadelphia 76ers email platform is one of the strongest communication tools the team has to engage our customers with exclusive content, drive ticket sales, and distribute important information. We are looking for a Coordinator to lead all email creative and play a role in the overall email marketing process.  In addition, the Coordinator will assist in developing landing and other program pages across sixers.com.

This role will have the opportunity to work on multiple projects simultaneously and will collaborate cross-functionally with other departments within the organization.

Responsibilities include, but are not limited to the following:
 
  • In collaboration with Director and other key stakeholders, create email marketing campaigns around ticket sales, news and other relevant messaging (e.g., invitations, game day info, etc.)
  • Design emails which are consistent with 76ers brand style guidelines, build the HTML and in-line CSS of the email templates 
  • Ensure persuasive call to action and tracking mechanisms (e.g., came from codes) are included as needed 
  • Test renderings across multiple email clients and ISPs (Outlook, Google, Hotmail, etc.) and ensure messages are mobile friendly
  • Schedule and deploy emails through our e-mail platform
  • Recommend opportunities to optimize email creative and campaigns based on results of executed emails (e.g., open rates, click-thru rates) and email marketing best practices
  • In collaboration with the digital media team, build sixers.com pages/content that support ticket sales, brand other team email campaigns
 
Qualifications (educational, experience and basic knowledge requirements):
 
  • Bachelor’s degree from accredited college/university 
  • 1 -3 years of relevant e-mail marketing experience
  • Experience working with third=party service provider (ESP) experience
  • Advanced knowledge of HTML5, CSS3, and JavaScript is required. Must be able to hand code.
  • Experience with responsive design
  • Experience with web content management systems (Drupal, WordPress, etc.)
  • Proficiency with Adobe Creative Suite (Photoshop, Dreamweaver, etc.)
  • Foundational CRM experience
  • Must be able to work on both MAC and PC platforms
  • Demonstrated knowledge of e-mail marketing trends and best practices 
  • Excellent communication skills including written and verbal; ability to present ideas clearly and concisely
  • Ability to multi-task between concurrent assignments, prioritize effectively, and adapt quickly to changing priorities, assignments, and roles; works well under pressure
  • Close attention to detail, commitment to flawless execution and follow-through in all responsibilities
  • Creative and proactive problem solver
  • Positive attitude
  • Self-motivated with ability to work well in teams and cross-departments
 
Certifications
·        CPA is preferred  
 
Special Position Requirement  
 
·        Flexibility in working extended hours including nights, weekends, and holidays as required 

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. 

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