Brooklyn Sports & Entertainment (BSE) creates bold, authentic, and unforgettable experiences that redefine sports, entertainment, and hospitality, The Brooklyn Way. As the parent company of marquee properties including the Brooklyn Nets, NY Liberty and Barclays Center, BSE operates at the intersection of live entertainment, premium hospitality, and community engagement.
As it expands its existing portfolio, BSE now includes a media portfolio including Type.Set.Brooklyn and BK Mag, as well as Brooklyn Wine Club, and a hospitality business developing several location-based entertainment properties.
Whether on the court, on stage, or in the workplace, BSE is driven by a pursuit of excellence—constantly evolving, innovating, and pushing boundaries to elevate its business and expand its fan base. The company is deeply committed to fostering a culture of belonging and inclusion, both internally and across its communities, ensuring that every interaction reflects its values of growth mindset, integrity, accountability and care.
We are guided by our core values:
- Integrity: Be intellectually honest at all times. Demonstrate the highest professional and ethical standards.
- Care: Care for everything and everyone around us. Practice empathy, respect, and inclusion to promote an environment of excellence and success.
- Growth Mindset: Develop ourselves and those around us. Experiment, learn, and improve from everything we do.
- Accountability: Deliver on our word, take responsibility for our actions, and work in the interest of our team.
SUMMARY
The Senior Coordinator of Communications for Brooklyn Sports & Entertainment (BSE) will play a key role in supporting communications efforts across BSE’s sports, entertainment, and corporate platforms. This individual will contribute to a wide range of initiatives including basketball public relations for the New York Liberty, internal communications for BSE, and event communications for Barclays Center.
This position will support New York Liberty basketball PR through media operations, press materials, credentialing, and storytelling efforts that elevate the team’s presence locally and nationally.
The Senior Coordinator will also assist with internal communications across BSE by drafting organizational messaging, supporting employee engagement initiatives, and coordinating corporate award submissions that reinforce BSE’s culture and brand identity.
In addition, the Senior Coordinator will contribute to communications efforts for Barclays Center concerts and events, including media support, logistical coordination, and onsite staffing to ensure seamless representation of the venue across a diverse slate of live entertainment.
The Senior Coordinator will report to the Director, Internal Communications for BSE.
JOB DESCRIPTION – WHAT YOU WILL DO:
New York Liberty
- PR Logistics Lead
- Oversee credentialing process for all New York Liberty games and events.
- Manage New York Liberty PR game night staff and administrative processes.
- Create and distribute team’s weekly media schedule.
- Assist with all practice and gameday media availabilities at Barclays Center.
- Organize all home press conferences and media interviews.
- Travel to select away games and league events.
- Media Relations Support
- Serve as an on-site liaison for media during games, practices, and team events.
- Staff player interviews and community events throughout the year.
- Provide on-site assistance for both media and internal spokespeople.
- Liberty Communications Writing
- Draft and edit press releases, media advisories, and other communications as needed.
- Ensure all written materials adhere to AP style and organizational standards.
- Contribute to storytelling initiatives and help shape narratives across Liberty platforms.
- Support with game notes and departmental award campaigns, as needed.
- Cross-Departmental Collaboration
- Support additional functions such as community outreach, corporate initiatives, and special events.
- Work closely with marketing, partnerships, ticketing, and basketball operations teams to ensure alignment on messaging.
Brooklyn Sports and Entertainment
- Internal Communications
- Help maintain internal communications editorial calendar and draft content for weekly communications (newsletter, Slack, etc.) and communications campaigns.
- Work cross-functionally with business partners throughout the organization to draft employee-facing messages and communications plans.
- Assist with semiannual updates for BSE’s OUR WHY mini book and help embed the company’s mission, goals and values throughout internal communications.
- Draft content for BSE’s LinkedIn pages and partner with page managers across the organization to coordinate posts.
- Support ongoing updates on BSE’s intranet (Slack) and company website.
- Coordinate monthly Community Relations recaps and support the development of annual reports in partnership with the Community Relations team.
- Manage weekly PR recaps and internal processes.
- Assist with BSE’s Employee Recognition Program by developing content for employee features/spotlights and supporting internal nomination processes.
- Support with logistics and content for employee events including quarterly Town Halls, company-wide meetings, and employee recognition events.
- Maintain annual industry awards calendar and submission/event/budget tracker.
- Support drafting awards submissions across BSE properties.
- Event Communications
- Manage internal concerts and event staffing calendar.
- Oversee media onsite at events, including concerts, college basketball, boxing, and family entertainment.
- Oversee promoter relations and coordination for concerts.
CANDIDATE PROFILE – WHO YOU ARE:
The qualifications listed below represent the credentials necessary to perform the essential functions of this position. To be successful in this position, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodation may be made to enable individuals to perform the essential functions.
- Education and/or Experience
- Bachelor of Arts degree preferred;
- 2-3 years’ experience working within similar role;
- Previous PR experience with sports brands/teams preferred.
- Knowledge/Skills/Abilities
- Strong writing skills and AP style proficiency;
- Generate story ideas and the ability to make them interesting to media;
- Experience pitching stories of all types to a wide selection of media outlets, and working with reporters/editors/producers;
- Media contacts and ability to identify new media outlets regularly;
- Knowledge of key players in the sports and entertainment industry, and how industry news directly or indirectly affects the business;
- Creative thinking and idea generating;
- Communication skills, both internally and externally;
- Ability to work effectively with a wide range of stakeholders, including the media, sponsors, and programming partners, with diplomacy, flexibility and focus;
- Ardent and proactive approach;
- History of successful media placements;
- Knowledge of New York, sports, business and national media, and the ability to generate coverage;
- Team player attitude;
- Ability to handle numerous tasks simultaneously;
- Ability to handle high pressure situations with poise and confidence;
- Close attention to detail.
Travel Requirements:
May be required to travel on rare occasions (<5% travel); trips may require air travel and/or overnight stay for one or more nights.
Work Environment:
Works primarily in an office environment but will be expected to attend games and other events on evenings, weekends and holidays.
COMPENSATION
$69,000 - $83,000 base salary
Full-time employees are eligible for a robust slate of total rewards, including:
- Bonus eligibility
- Medical, dental, and vision coverage; HSA and FSA eligibility
- 401k Employer Match at 4%
- Competitive PTO policy & Company Holidays
- Parental leave policy eligible after 6 months of service
- Access to events at Barclays Center, subject to ticket availability
- Free lunch onsite Monday - Thursday; onsite barista bar
- And more!
WORK ENVIRONMENT
Works primarily in an office environment but will be expected to attend games and other events on evenings, weekends and holidays
Travel Requirements: May be required to travel on rare occasions (<5% travel); trips may require air travel and/or overnight stay for one or more nights.
We are an Equal Employment Opportunity (“EEO”) Employer. It has been and will continue to be a fundamental policy of the Company not to discriminate on the basis of race, color, creed, religion/creed, gender, gender identity, transgender status, pregnancy and lactation accommodations, marital status, partnership status, domestic violence victim status, sexual orientation, age, national origin, alienage, immigration, or citizenship status, veteran or military status, disability, genetic information, height and weight, arrest or conviction record, caregiver status, credit history, unemployment status, sexual and reproductive health decisions, salary history, status as a victim of domestic violence, stalking, and sex offenses, or any other characteristic prohibited by federal, state or local laws.
