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The CRM Administrator is responsible for overseeing the business processes and daily operations of the organization's Salesforce Customer Relationship Management (CRM) system. This position ensures the effective use of Salesforce to support Ticket Sales, Service, and Operations through data management, system configuration, campaign execution, and user support.
The Administrator will collaborate closely with the Ticket Sales and Service departments to develop and implement CRM-driven initiatives designed to enhance lead generation, improve client engagement, and drive overall ticket revenue. Additionally, this role will assist the Ticket Operations team in managing other technologies that support the Ticketing Department.
This position plays a key role in staff enablement by creating user resources, delivering training sessions, and promoting adherence to Salesforce best practices. The ideal candidate demonstrates a proactive, solution-oriented approach, exceptional communication skills, and the ability to balance independent work with team collaboration in a fast-paced environment.
RESPONSIBILITIES:
- Oversee and support the business processes and day-to-day operation of the Salesforce CRM system, including but not limited to system configuration, lead generation, data cleansing, user management, support, and training.
- Collaborate with the Ticket Sales and Service departments in the development and execution of CRM campaigns (including lead management) to drive ticket revenue
- Work with the Ticket Operations team to manage other technologies that support the Ticketing Department
- Create user guides and resources to reinforce Salesforce best practices.
- Deliver group and one-on-one training sessions to increase staff adoption and efficiency.
- Provide timely support and troubleshooting assistance to Salesforce users, addressing issues and ensuring smooth CRM operation.
- Perform other duties as assigned.
QUALIFICATIONS:
- Bachelor's degree in business/marketing or other related program
- 1-2 years experience working with Salesforce including configuration, reporting, and user support
- Experience with ProVenue or ticketing software is an asset
- Proficient with Excel and other Microsoft 365 products
- Strong relationship building and excellent communication skills
- Proactive and solution-oriented attitude. Ability to multi-task and meet deadlines
- Ability to work independently and collaboratively to support a team environment and adhere to the Ticketing department's objectives, goals and mandates
- Ability and willingness to work evenings, weekends, and holidays as required
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.