POSITION OVERVIEW:
The Gameday Promotions & Programming Manager is responsible for creating, directing, and executing all in-game entertainment, theme nights, and promotional content for the Brooklyn Cyclones. This position plays a key role in shaping the fan experience — from the moment gates open until the final out — while supporting the team’s marketing and sponsorship initiatives. The ideal candidate is creative, organized, and thrives in a fast-paced live event environment.
PRIMARY RESPONSIBILITIES:
- Direct, design, and execute all in-game entertainment, theme nights, and promotional activations.
- Produce and manage live game entertainment, including scripts, timing, and coordination of in-game elements.
- Create high-impact video and digital content for live broadcasts, social media platforms, and the ballpark video board.
- Direct, produce, and edit short-form video features to enhance storytelling and fan engagement.
- Hire, train, schedule, and supervise ~15 entertainers and street team members.
- Hire, train, schedule, and supervise team of 6–8 camera operators and production staff.
- Manage team mascots, overseeing appearances, performance quality, and costume maintenance both in-park and at community events.
- Serve as the main point of contact for celebrity guests, coordinating appearances, logistics, and meet & greets.
- Collaborate with the sponsorship sales team to develop engaging partner activations and integrate sponsor messaging into entertainment programming.
- Ensure all sponsor obligations are fulfilled and create end-of-year proof-of-performance reports.
- Assist in game-day operations and contribute to the overall marketing and fan engagement strategy.
REQUIRED SKILLS & QUALIFICATIONS:
- Bachelor’s degree in Marketing, Communications, Sports Management, or related field preferred.
- 3+ years of experience in live event production, game presentation, or sports entertainment.
- Strong leadership and team management skills.
- Proficiency in video editing software (e.g., Adobe Premiere, Final Cut Pro) and graphic tools (e.g., Photoshop, After Effects).
- Excellent organizational and time management skills with the ability to handle multiple projects simultaneously.
- Strong verbal and written communication skills.
- Ability to work nights, weekends, and holidays during the baseball season.
- Creative mindset with a passion for sports, storytelling, and fan engagement.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
