Overview

The Sales Manager reports directly to the Director of Sales and is responsible for the sales activities at the venue. This position supports the handling of bookings, supplementing long-term bookings with short-term tradeshow, consumer, and local event bookings. It involves servicing and contracting prospective and confirmed clients and facilitating the transition from sales to event planning. Additionally, the position is responsible for sales-related tasks to meet the venue’s sales goals.

This role pays an annual salary of $45,000 to $53,000.

Benefits for full-time roles: Health, Dental and Vision insurance, 401(k) savings plan, 401(k) matching, and paid time off (vacation days, sick days, and 11 holidays).

This position will remain open until October 2, 2026.

Responsibilities

• Attend trade shows and industry events to represent the destination.
• Research and identify suitable groups for the venue, initiating contact with prospective users.
• Engage with site selection committees and other relevant parties.
• Assist in developing and executing sales and marketing activities, including budget submissions and follow-up procedures.
• Meet specified sales goals and objectives.
• Maintain regular communication internally and externally.
• Provide prompt responses to customer inquiries within 24 hours.
• Cultivate relationships with CVBs, hospitality establishments, and local user groups.
• Participate in monthly networking opportunities with local organizations.
• Communicate issues and solutions to the Director of Sales.
• Submit weekly sales activity reports and perform related duties.
• Conduct outside sales and solicitation calls as needed.
• Collaborate effectively with other departments.
• Attend internal meetings as required to represent the venue.
• Adhere to sales guidelines and procedures when booking business.
• Prepare and execute proposals, space requests, and license agreements.
• Supports during evening and weekend work as necessary.
• Support Sales Department goals, including CRM maintenance and data entry.
• Participate in the development and implementation of sales programs and activities.
• Assist with sales tools, materials, proposals, calls, and contracts.
• Conduct venue tours for potential licensees, providing information on capabilities.
• Perform other assigned duties and responsibilities.

Qualifications

• Bachelor's degree in an industry-related discipline is preferred.
• At least 3-5 years of practical sales experience with events, hotels, or convention centers.
• Knowledge of sales and marketing principles necessary to promote the convention center.
• Demonstrated experience developing new business, prospecting, generating leads, and closing sales opportunities.
• Experience preparing proposals, contracts, and license agreements and responding to Requests for Proposals (RFPs) preferred.
• Proficiency with CRM systems and Microsoft Office Suite; experience maintaining accurate sales pipelines and activity records.
• Excellent written and verbal communication, presentation, negotiation, and relationship-building skills.
• Ability to build and maintain strong relationships with clients, Convention & Visitors Bureaus (CVBs), hospitality partners, and community organizations.
• Strong organizational skills with the ability to manage multiple priorities, meet deadlines, and achieve sales goals in a fast-paced environment.
• Ability to work a flexible schedule, including evenings, weekends, and travel as required for client meetings, trade shows, networking events, and venue tours.