Overview

The Coachella Valley Firebirds, Lakers, and Acrisure Arena are seeking a dynamic and passionate Sales Ambassador to help identify, build, and grow key relationships to drive ticket sales & revenue for the organization’s sports products within the Coachella Valley community. This position is designed for a local, well-connected individual with strong sales experience who thrives in a variety of social settings, enjoys networking, and is deeply invested in the success of the Firebirds and the Arena. The ideal candidate will act as a liaison between the Firebirds, the Lakers, Acrisure Arena, and the Coachella Valley community, attending events, building business connections, and driving ticket sales for groups and individual buyers, premium memberships, and overall brand visibility.

This role will pay an hourly wage of $21.00 and is commission eligible. 

Benefits for PT roles: 401(k) savings plan and 401(k) matching.

This position will remain open until November 20, 2026.

Responsibilities

Community Engagement & Networking:

• Have established access into a network of 55+ communities and other impactful organizations (Chambers, Country Clubs, Non-Profit events/organizations, etc.)
• Attend local events, games, and community functions to represent the Coachella Valley Firebirds, Lakers and Acrisure Arena.
• Establish and maintain relationships with community leaders, businesses, key sales decision makers, and organizations in the Coachella Valley.
• Utilize your local connections to generate new business opportunities focused specifically on driving sales and revenue for sporting events and premium experiences and memberships.

Sales & Lead Generation:

• Identify potential members through community engagement and networking.
• Actively generate and nurture sales leads and connect them with the appropriate team members for further follow-up in order to convert to sales for events.
• Represent the Firebirds, Lakers and Acrisure Arena at local events to drive awareness, sell tickets & fan experiences, and build the brand.

Collaborative Support:

• Work closely with the Firebirds, Lakers and Acrisure Arena sales and marketing teams to develop strategies to hit sales and revenue goals.
• Support the coordination of fan experiences, VIP events, and group ticket sales for local businesses and organizations.
• Act as a liaison between local community members and our sales representatives to ensure follow-through and exceptional customer service.
• Serve as a Sales Ambassador at sports & community events related to the Firebirds, Lakers, One Valley Foundation, and Acrisure Arena.

Qualifications

• Local Connections: Strong, established network within the Coachella Valley, including relationships with local business owners, influencers, community leaders, and residents.
• Sales Experience: Proven experience in sales, business development, and customer relationship management, preferably in the sports, entertainment, or hospitality industry.
• Outgoing Personality: Friendly, approachable, and confident with a natural ability to engage and inspire people. Comfortable engaging new people and serving as one of the organization’s brand sales ambassadors.
• Excellent Communication Skills: Ability to communicate clearly and persuasively to individuals and groups.
• Self-Motivated: Highly motivated and goal-oriented, with the ability to work independently while maintaining strong communication with the organization’s sales and senior leadership teams.