Overview

The Marketing Manager will be responsible for the development and implementation of all marketing efforts at the Plaza Theatre, including: advertising, media buying, interactive media, ticketing analysis, social media, promotions, public relations, and grassroots efforts while creating and maintaining relationships with media, promotional partners, and clients. The role will also build digital marketing campaigns, including email and social strategy. The Marketing Manager reports directly to the venue Director of Marketing.

This role pays an annual salary of $75,000-$80,000

Benefits for Full-Time roles: Health, Dental and Vision Insurance, 401(k) Savings Plan, 401(k) matching, and Paid Time Off (vacation days, sick days, and 11 holidays)

This position will remain open until April 24, 2026.

Responsibilities

• Develop, maintain, and coordinate event and facility advertising programs and opportunities
• Prepare clear and concise advertising/marketing/sponsorship inventory reports
• Implement and administer public relations model; plan, organize, and coordinate all public relations efforts for the facility and its events
• Manage social media sites on an on-going, daily basis and engage in conversations across social channels with guests, artists, local media, etc. while building followers and engagement
• Assist in creating basic venue graphics along with the Director of Marketing and vendors
• Monitor the venue’s website and make updates and edits as required
• Execute successful email campaigns including creation, editing, and pulling statistics
• Serve as on-site marketing department representative for designated events, with duties including but not limited to: social media tasks, serving as the venue PR representative, media coordination and escorting, house photographer coordination and escorting, etc.
• Engage in pre-event advance conversations with promoters or artist media teams to prepare for all event marketing needs
• Coordinate, purchase, and prepare promotional items such as nightly brochures, giveaways, etc.
• Coordinate, purchase, and prepare gifts for artists, promoters, partners, etc.
• Communicate clearly and concisely in the English language, both orally and in writing
• Establish and maintain effective working relationships with lessees/clients, co-workers, part-time staff, contractors, patrons/public and municipal officials
• Work a flexible schedule, including long nights, early mornings, weekends & holidays as needed
• Create and maintain detailed media budgets, settlement documents, and recap summaries for facility events
• Coordinate, execute and participate in community events and outreach programs
• Other duties and responsibilities as assigned

Qualifications

• 3-5 years of marketing experience, preferably in a theatre, convention center, stadium, arena, or public assembly facility setting
• Bachelor’s degree from an accredited college/university with major coursework in marketing, communications, business, or related field, or equivalent career experience.
• Bi-lingual a plus
• Strong oral and written communication skills
• Strong computer skills in Microsoft Office applications, word processing, and Internet
• Experience in digital creative programs such as Adobe Creative Suite, Canva, etc.
• Possession of, or ability to obtain, a valid drivers’ license
• Friendly, can-do attitude and flexibility
• Knowledge of operational characteristics of events
• Familiarity with terminology used in entertainment/convention/public assembly settings
• Ability to work both indoors and outdoors as required by event.
• Ability to work extended periods of time both walking and/or standing.
• Ability to lift up to 25 lbs