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Comcast Spectacor is a leading sports and entertainment company with a diverse portfolio including the National Hockey League’s Philadelphia Flyers, the National Lacrosse League’s Philadelphia Wings, the award-winning Xfinity Mobile Arena, and the worldclass esports franchise, T1 Entertainment & Sports. Headquartered in Philadelphia, Comcast Spectacor has more than 50 years of experience, with a proven track record of cultivating championship teams, managing worldclass venues, and promoting vibrant communities. Comcast Spectacor is part of Comcast Corporation, a global media and technology company that operates Comcast Cable, NBCUniversal, and Sky.
Job Summary
The Marketing Department is looking for a creative and driven individual who has a positive attitude and a strong desire to learn. The Marketing Intern will have the opportunity to learn and work on marketing campaigns for the Philadelphia Flyers, Philadelphia Wings, and Xfinity Mobile Arena (formerly the Wells Fargo Center).
Please note that this internship will run from September through mid-December and requires the availability to work 30-40 hours per week. We are looking for college juniors, seniors, or grad students.
Job Description
Core Responsibilities
FLYERS:
- Write copy for marketing emails and newsletters including Kids Club, Season Ticket Members, and Group Sales
- Create and edit email marketing templates for upcoming home games
- Compile and write marketing sweepstakes recaps and present findings to the marketing team
- Assist with theme night and promotional giveaway planning
- Staff Flyers home games to manage ticket package redemption, theme nights, and promotional giveaways
- Manage inventory of autographed items and promotional items
- Build and manage data collection forms for Flyers Sales, Charities, Service, Community Relations, and Corporate Partnerships using Eloqua
- Assist with promotion of Student Rush and Military ticket discount programs, including building marketing strategy and identifying areas of opportunity
- Assist with execution of college ambassador program
- Assist with grassroots marketing initiatives including outreach, on-site event set-up, and ticket giveaways
- Work with digital content team to assist in creation of web interstitials and digital ads
XFINITY MOBILE ARENA:
- Create artist profiles including background, history, discography, fun facts, show notes, and more for upcoming XMA events. Research prior tour stops and include information about marketing and promotion.
- Provide on-site support during XMA events, including but not limited to social media capture of guest experience initiatives, media prompts, and escorting media and photographers.
- Assist with sweepstakes execution and outreach
- Monitor and assist with Xfinity Mobile Arena branding initiatives, including monitoring Comcast Spectacor digital entities, outside media, and partners to ensure proper arena name and logo are being used.
- Create XMA forms for data collection
- Create and assist with marketing plans and campaigns including taglines, messaging, and content
- Conduct market research for pop culture trends amongst different demographics
WINGS:
- Write copy for Wings marketing emails, including newsletters, season ticket member emails, and theme night/promotional emails
- Staff Wings home games to manage ticket package redemption, theme nights, and promotional giveaways
- Research and prepare marketing plans for Wings theme nights
- Assist with grassroots marketing initiatives for Wings, including outreach and ticket giveaways
- Build and manage data collection forms for Wings Sales, Service, Community Relations, and more.
OTHER:
- Assist in proofing all marketing materials – print, TV, radio, email, social, etc.
- Conduct extensive marketing research in the sports and entertainment industry and present findings to the marketing team
- Assist with invoice management and organization for digital campaigns
- Work cross-departmentally to execute Flyers swag item requests
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
Skills:
Relationship Building; Professional Etiquette; Accountability; Teamwork; Communication; Resilience
Salary:
Base Pay: $8.00
The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later.
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Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits to eligible employees. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.
Relevant Work Experience
0-2 Years