Super League Carolina & Charlotte Independence

Coordinator, Digital Marketing & Communications

This position will champion the the QUEEN CITY SOCCER CLUB brand, its events, sales promotions, sponsors and merchandise with a keen focus on platforms that create revenue for the Club. This position requires an experienced individual who understands how to motivate a fan base to convert to purchasing tickets and merchandise, supporting our sponsors or tuning into our game broadcasts.

The position requires the following skills and management capabilities;

Ability to produce advertising graphics for social media applications. The ability to use necessary graphics software to deliver needed marketing and sales elements in a high quality, on-time fashion.
Content Management: managing a production and execution calendar for social media, email marketing and website updates.
Ability to plan and execute, on-time, multiple social media channels.
Ability to plan and execute, on-time, email marketing campaigns.
Ability to understand the Brand, it’s promise, it’s attributes and how to consistently present the Brand in the creative executions for ticket sales, sponsorship fulfillment, merchandise sales and in-game entertainment.
Ability to write a variety of applications including advertising copy, p.a. reads, website content, press releases, etc.
Executing Media Operations responsibilities including producing game notes, game photos, player headshots, stats monitoring, line-ups etc.
Coordinating & Executing Media Relations including player interviews, coaches’ interviews, press releases, press conferences, etc. Ability to plan press events with great detail and execute those events in a high quality, professional manner. Ability to pitch stories to press members and secure strong turnouts and coverage of our news worthy events and releases.
Ability to work collaboratively, effectively manage assigned employees, and to take direction and execute accordingly.

Administrative Duties

Keep an on-going social media content calendar that includes at a minimum the campaigns for ticket sales initiatives, sponsorship obligations, merchandise sales and television broadcasting tune-in.
Provide social media content calendar for weekly Sales & Marketing Meetings for participants to review and provide input and to keep everyone informed.
Keep an on-going email content calendar that includes at a minimum the campaigns for ticket sales initiatives, sponsorship obligations, merchandise sales and t.v. broadcasting tune-in.
Provide email content calendar for weekly Sales & Marketing Meetings for participants to review and provide input and to keep everyone informed.
Copy or screen shot all sponsorship elements you and your department execute and place electronic copy in the Google Share drive location Sponsorship/Execution Docs/Recaps/Proof of Performance, as they are executed.
Produce assigned game day materials such as digital line-up card, schedule and any other things as assigned.
Ensure all areas of responsibility are updated on event Runs Of Show documents as early as possible and at least 2 weeks in advance of the games.
Manage company website effectively and timely.

Required Traits

Self motivated
Strong work ethic
Flexibility and adaptability to an ever-evolving business
Excellent external and internal customer service attitude
Organized & ability to properly prioritize
Energetic, enthusiastic and positive disposition
Unwavering integrity

Minimum Work Hours Requirement

Flex hours on non-game, weekdays. May work 7AM-3PM, 8AM-4PM, 9AM-5PM, 9:30AM-5:30PM.
Game days hours will start as required to execute the event effectively and vary depending on game start times.
Weekdays following a game on a week night; 11AM-5PM.
It is expected that employee will schedule other activities around company staff meeting, marketing and sales regularly scheduled meetings and one-on-one meetings with supervisor.

Supervisor: Vice President, Marketing & Communications

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.