Digital Media Analyst

UFC - Entry Level
Sao Paulo · Brazil
Marketing: Marketing
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Who We Are:

UFC® is the world’s premier mixed martial arts organization (MMA), with more than 700 million fans and 243 million social media followers. The organization produces more than 40 live events annually in some of the most prestigious arenas around the world while broadcasting to over 900 million TV households across more than 170 countries. UFC’s athlete roster features the world’s best MMA athletes representing more than 80 countries. The organization’s digital offerings include UFC FIGHT PASS®, one of the world’s leading streaming services for combat sports. UFC is part of TKO Group Holdings (NYSE: TKO) and is headquartered in Las Vegas, Nevada. For more information, visit and follow UFC at and @UFC on X, Snapchat, Instagram, and TikTok: @UFC.

Endeavor is a global sports and entertainment company, home to many of the world’s most dynamic and engaging storytellers, brands, live events, and experiences. The Endeavor network specializes in talent representation through entertainment agency WME; sports operations and advisory, event management, media production and distribution, and brand licensing through IMG; live event experiences and hospitality through On Location; full-service marketing through global cultural marketing agency 160over90; and sports data and technology through IMG ARENA and OpenBet. Endeavor is also the majority owner of TKO Group Holdings (NYSE: TKO), a premium sports and entertainment company comprising UFC and WWE.

The Role and What You’ll Do:

UFC Fight Pass is a streaming service that offers MMA enthusiasts all live UFC events, along with a vast library of original and exclusive content, including documentaries, behind-the-scenes footage, historical fights, and more! As a Social Media Analyst, you will be responsible for managing UFC Fight Pass Brazil's social media accounts. In this role, you will develop content strategies focused on potential consumers, analyze performance metrics, and constantly seek creative opportunities to engage fans in the exciting world of martial arts.

For the UFC Fight Pass BR Social Media Analyst position, the following additional skills and characteristics are required:

  • Ability to adapt to rapid and unexpected changes in the sports landscape.
  • Flexibility to interact with different areas, such as production, editing, and public relations.
  • Creativity and enthusiasm to engage with current events.
  • Organization and attention to detail.
  • Availability to work on Saturdays during events or when necessary.
  • Strong written and verbal communication skills both Portuguese and English.
  • Teamwork and ability to meet deadlines.
  • Willingness to continuously learn in the work environment.

You Have These:

  • Proven experience as a Social Media Analyst.
  • Intermediate/Advanced English proficiency for communication with the global team.
  • Knowledge in creating content agendas and clear description of briefings.
  • Proficiency in social media management tools.
  • Skill in creating various content formats (carousel, video, feed, etc.) for each social media platform.
  • Familiarity with metrics and analysis tools (Google Analytics, Facebook Insights, etc.).
  • Ability to subtitle videos, including using software like Capcut.
  • Previous experience with the monitoring platform Stilingue.
  • As a plus, prior knowledge of mixed martial arts is highlighted.

Endeavor unites and brings people together in our love of sport, culture, and entertainment. We understand this can only be accomplished when we lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we strive to reflect the world’s diverse voices.  

Endeavor is an equal opportunities employer and encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.