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Research & Digital Analytics Trainee with MKTG in Westport · CT

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Other (consulting, membership, non-profit, real estate): Qualitative Research Experience
MKTG offers a unique and rewarding Trainee Program for college graduates seeking entry to the lifestyle marketing industry.  Our Trainee Program ensues for six months, at which point successful Trainees are offered promotions to Coordinator level positions, based on position availability (post Trainee Program employment is not guaranteed). The MKTG Trainee Program has proven to be an ideal way to begin one’s career in the lifestyle marketing industry.
 
SRi is a full-service market research firm within MKTG focused on the sponsorship, experiential and promotional marketing industries at the local, national and international levels.  SRi’s services span initial property analysis, activation plan testing and post-program evaluation, and is committed to making sponsorship and experiential marketing accountable through custom designed research programs.  SRi offers both media analysis and valuation services as well as traditional quantitative and qualitative measurement research processes to determine return.
 
PRIMARY RESPONSIBILITIES:
  • Supports the development and implementation of ad hoc and ongoing digital and social media analytics and listening workstreams
  • Assists in the setup, management and reporting of brand-owned social channels, earned social and site-tracking
  • Assisting with quantitative and qualitative research projects
  • Participating in media research analysis/rights valuation
  • Providing sales activity support
  • May require traveling to events (including weekends/holidays) to provide logistical support to research teams (i.e. on-site support, driving vehicles, managing on-site staff)
 
REQUIRED SKILLS & EXPERIENCE:
  • Bachelor’s degree
  • Excellent communication skills, both written and verbal
  • Strong organizational and time management skills
  • Detail-oriented, with the ability to manage multiple tasks at a time and work efficiently under pressure
  • Must be able to work within a team, demonstrate initiative and be proactive in seeking solutions to problems
  • Ability to demonstrate professionalism and courteousness in all situations
  • Must have strong quantitative analysis skills and advanced Excel skills
  • Experience with digital and social analytics tools (Crimson Hexagon, Google Analytics, etc) a plus

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