Director, Integrated Solutions - Business Development - National Hockey League (New York · NY)

National Hockey League Jobs
Sports Jobs in New York · NY
Marketing: Business Development
Founded in 1917, the National Hockey League (NHL®) is the premier professional ice hockey league in the world, and is one of the major professional sports leagues in the United States and Canada.  With more than 600 employees across offices in New York, Toronto and Montreal, the NHL is a global sports and entertainment organization committed to building healthy and vibrant communities using the sport of hockey to celebrate fans of every race, color, religion, national origin, gender identity, age, sexual orientation, and socio-economic status. At the NHL, we are looking for dynamic, energetic and impactful individuals who are committed to doing the same by sharing in our philosophy that Hockey is for Everyone – and inclusion belongs on the ice, in the locker rooms, boardrooms and stands.
Benefits to working at National Hockey League include:
  • Medical/ Dental/ Vision insurance effective on the date of hire
  • 401(K) Plan and Defined Contribution Pension Plan
  • Annual Bonus
  • Generous PTO policy
  • Commuter Benefit Program
  • Paid Company Holidays

Position will have cross-functional sales support responsibilities. Primary responsibilities will focus on (a) the development of new activation platforms designed to drive incremental revenue for the League, (b) identifying and developing new sellable assets around existing League initiatives across all facets of the organization and (c) supporting new business and renewal/upsell efforts across new and existing League partners.

  • Support League sponsorship sales efforts through the following: 
  • Collaboration with the NHL sales team and new business prospects to create custom solutions and sales materials in support of the sales process.
  • Support on-going NHL partner renewal efforts through the collaboration with NHL partners/Partnership Marketing team  
  • Ability to lead the creative development of custom solutions through the collaboration with key internal and external NHL stakeholders. This specifically includes the ability to creatively solve for partner needs across all aspects of various activation channels (e.g., Linear, Digital, events/grassroots, content development, etc)  
  • Develop peer level and senior relationships across various groups within the organization including (but not limited to) partnership marketing, SGL, marketing, event programming, consumer products, content develop, social and digital media as a part of on-going creation and development of custom sales opportunities 
  • Further collaboration with NHL rightsholders (ESPN/Disney and TNT/Bleacher Report) to create and extend partner platforms across custom linear and digital solutions 
  • Lead sales-focused research needs through the NHL’s third-party research partners leveraging syndicated research sources, custom valuations and cross-channel exposure analysis

  • Undergraduate degree required
  • Preferred minimum of 10+ years experience in sports industry 
  • Strong understanding of sponsorship sales and the sports business landscape
  • Must be a highly motivated and organized individual
  • Creative problem-solving skills 
  • Collaborative and teamwork-focused mentality 
  • Ability to multi-task in a deadline-driven environment 
  • Excellent written and verbal communication skills
  • Demonstrated research acumen to effectively analyze and create storytelling off of custom research outputs 
  • Strong written and verbal communication skills

When applying, please be sure to include a cover letter with your salary expectations for this role.  We thank all applicants for their interest in this opportunity, however only qualified candidates selected for an interview will be contacted.  NO EMAILS OR PHONE CALLS PLEASE.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

Job Questions:

  1. This position will be based in our New York City Office. Are you willing and able to commute to our office for this position?

  2. If you are not currently living in the tri-state area, are you willing and able to relocate at your own expense for this position?

  3. Do you have the legal right to work in the United States?

  4. What are your salary expectations for this role? (NOTE - we are NOT asking for your current salary or salary history)

  5. Will you now or in the future require visa sponsorship to continue work in the United States?

  6. When developing a custom marketing solution for a partner, which part of the process do you find most challenging? What is the most enjoyable?

  7. When looking at developing multi-channel custom marketing solutions, what marketing channel are you most comfortable developing solutions around and why? Which one are you least comfortable with?

  8. Please site a recent example of a custom marketing platform you developed on behalf of a client or brand and why was it successful ?