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Manager, Community & Youth Programs with XFL in Jersey City, NY

XFL jobs
Sports Jobs in Jersey City, NY
Communications/Community Relations: Community Relations
About the XFL:
The new XFL will reimagine football for the 21st century when it kicks off in early 2020. Delivering authentic, high-energy football for the whole family at an affordable price, the XFL will offer fast-paced games with fewer play stoppages and simpler rules. The league will launch with eight teams in markets across the country, 45-man active rosters, and a 10-week regular season schedule with a postseason consisting of two semifinal playoff games and a championship game. The XFL is a single entity that owns the league and all teams, employing professionals at the Stamford, CT headquarters as well as in each of the markets that the teams call home.

About the Position:
The Manager, Community & Youth Programs will build and activate community and grassroots initiatives that support our team’s strategic direction in the NY/Tri-State area. The Manager, Community & Youth Programs will build authentic relationships with key stakeholders in non-profit, youth sports and scholastic football organizations, including leading youth camps, clinics and other team activations to build brand equity and create revenue opportunities.

What you will do:
  • Be the main point of contact between the team and youth football, and scholastic and local non-profit and civic organizations.
  • Work with the Team President and other key executives internally to build the team’s community partnership platform, including development of assets, selection of organizations and successful activation of the partnerships.
  • Execute the team’s community partnerships to make a meaningful impact in the community and create mutually-beneficial value for the team’s brand.
  • Prioritize and ensure that the team’s community outreach resources are dedicated to areas of significant mutual impact.
  • Work with XFL league office to ensure team platforms are in alignment with overall league platform, and plan and successfully activate league-wide community and youth football partnerships.
  • Build authentic relationships with local youth sports organizations, specifically in football to engage families and youth with the team’s brand in a meaningful way.
  • Engage local and regional high school athletic organizations to bring the team's brand into the community.
  • Work with the Director of Ticket Sales and heads of local youth football organizations to integrate ticketing into youth partnerships to drive attendance for the team.
  • Work closely with the Team Director, Communications and Media Relations and Senior Director of Marketing to ensure maximum exposure for the team’s involvement in grassroots marketing efforts, fan/community relations events and social responsibility efforts.
  • Work closely with the team Director of Corporate Partnerships to develop programming opportunities that appeal to sponsors while achieving the team’s fan engagement and business goals, including revenue generation and expense mitigation.
  • Support any players and coaching staff appearances at community and youth engagement programming.
  • Support and assist with other fan-focused scheduled events with the organization.
  • Be a key decision-maker on the executive staff, ensuring the needs of community organizations are being met by the team.

How you will be measured:
  • Fan engagement measures, including size and growth of fan base and ticket sales through community and youth programming.
  • KPIs: Brand recognition and public perception from civic leaders, youth sports organizations and community partners.
  • Local and national community non-profit organizations' satisfaction with mutually-beneficial and impactful partnerships.
  • Contribution to key revenue lines and delivery of the overall business plan.

What you will bring:
  • 5+ years of experience working for or with youth programs, non-profits or other community organizations.
  • Specific experience in the development and execution of events and marketing partnership activations preferred, including instructional football clinics and camps.
  • Demonstrated ability or experience with engaging a team’s brand with its fan base. 
  • Knowledge of tri-state area youth and scholastic football programs, leagues, etc.
  • Knowledge of local market with key contacts in community and youth programming organizations.
  • A passion for the community surrounding the team, and a desire to develop ways to make an impact with local organizations.
  • Knowledge and ability to think strategically about brand building and revenue generation through partnerships with other organizations.
  • Ability to work well with multiple stakeholders across the company, agency and client organizations.
  • Demonstrated leadership skills including stakeholder/relationship management,  contractual agreements and a strong executive presence.
  • A self-starter, energetic, resilient, enthusiastic and a determination to ensure that deliverables, timelines and objectives are achieved.
  • Exceptional communications, sales/promotions and customer service skills.
  • Entrepreneurial spirit. 
  • Superior verbal/written communications skills. 
  • BS required.

Equal Employment Opportunity Statement:
The XFL maintains a strong policy of equal opportunity in employment. It is our objective to recruit, hire and retain the most qualified individuals without regard to race, color, religion, sex, sexual orientation or identity, national origin, age, disability, veteran status or any other characteristic or status protected by applicable federal, state or local law. Our equal employment philosophy applies to all aspects of employment, including recruitment, compensation, benefits, training, promotions, transfers, job benefits and terminations.

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