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Mgr., Partnership Development & Strategy - Los Angeles Rams (Agoura Hills · CA)

Los Angeles Rams jobs
Sports Jobs in Agoura Hills · CA
Sponsorship Sales & Activation: Corporate Sponsorship Sales

The Super Bowl LVI Champions, the Los Angeles Rams, are working to build our legacy as a top sports brand in Los Angeles. At the Los Angeles Rams, we work to create meaningful year-round cultural connections with fans across LA & internationally. 

The Manager of Proposal Development & Strategy will play an integral role on the Partnership Strategy in supporting both the Partnership Sales and Partnership Marketing teams. The core responsibilities will include developing partnership proposals, ideating year-round activations and renewals, and working across the entire organization to build meaningful, innovative partnerships. 

Responsibilities

Proposal Development

  • Work closely with Partnership Sales team to identify the business objectives of a prospective client and translate those needs and goals into a holistic partnership plan.  
  • Communicate with internal stakeholders (Marketing, Rams Studios, Community, etc.) to develop holistic and strategic partnerships that meet the brand’s objectives. 
  • Responsible for ensuring effective communication between departments in order to facilitate collaboration and foster performance  
  • Develop sales enablement tools including client proposals, term sheets, prospecting sheets, thought starter documents, decks, etc.  
  • Work with internal creative team to maintain brand standards and develop compelling storytelling within partnership proposals.

 

Asset Management

  • Proactively identify and capitalize on new partnership sales opportunities that support the brand and business  
  • Oversee the maintenance of all corporate partnership inventory (e.g., gameday assets, digital/social assets, etc.) 
  • Assess current industry trends and anticipate the potential for growth and development to assist the Corporate Partnerships team 
  • Evaluate and provide strategies to create new inventory based on current and historical sales data from all NFL teams 

 

Partnership Growth

  • Collaborate with Partnerships team to identify strategic growth opportunities for the purpose of renewals and upsells of current partner brands. 
  • Work closely with Partnerships team to ensure we’re meeting and exceeding partners brand KPI’s. 
  • Develop concepts for incremental opportunities and Media Bank use with insights provided by the Partnership Marketing teams. 

 

Additional Responsibilities

  • Work with Strategy team to run and operate efficient workflow process within the Partnerships team. 
  • Establish interdepartmental relationships and work cross-department on partnership strategy development.   
  • Participate in weekly cross-organizational meetings and be a Partnerships Sales team liaison to outside departments within the organization. 
  • Assist as needed across brand and partnership events. 

 

Qualifications

  • Bachelor’s degree required  
  • 4+ years of full-time experience required in sponsorship sales, activation, marketing or another relevant role. 
  • A true team player with a passion for out-of-the-box ideas and a willingness to learn. 
  • Strategic and critical thinker who is dynamic, innovative, analytical and extremely well organized. 
  • Effective communicator with ability to build robust working relationships. 
  • Experience with receiving brand objectives/KPIs to then create marketing or partnership campaigns, outlines and strategy. 
  • Ability to take initiative, work on multiple projects and communicate progress with the team effectively. 

   

The Los Angeles Rams are proud to be an Equal Opportunity Employer.  

We strive to create a sense of belonging for all employees by fostering a culture of respect and inclusion, empowering everyone to be their true selves. 

Experience

Preferred
  • 4+ years of full-time experience required in sponsorship sales, activation, marketing or another relevant role

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