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Digital Marketing Manager with Cleveland Browns in Berea · OH

Cleveland Browns jobs
Sports Jobs in Berea · OH
Marketing: Internet Marketing
The Marketing Manager is a newly created role and will be responsible for managing digital operations across Cleveland Browns digital platforms including but not limited all Cleveland Browns websites, Apps and social sites. The Digital Marketing Manager will oversee and ensure performance across all digital platforms, be responsible for all analytics (research, reporting, sentiment analysis, etc.), user acquisition, project management, budget monitoring and performance, and managing vendor relationships. This individual will manage and lead the individuals within the department which will includes assessments and annual performance reviews.  The Digital Marketing Manager will lead the strategic development across digital platforms and partner on digital needs across the organization.
 
The goal is to ensure the digital team maintains a relentless commitment to excellence across all digital platforms, including desktop and mobile and driving value for Cleveland Browns business partners and fan engagement.
 
 Responsibilities:
  •  Oversee the club’s digital team that manages reporting and analytics systems to ensure production and advertising teams have insights into all areas of product performance and fan media consumption
  •  Manage administrative project management across the organization, from tech to product to content, ensuring we produce high-quality products, with the right allocation of resources, and deliver them on time
  •  Oversee user acquisition and tactics to drive use of white label subscription media products, increase digital engagement and enhance the overall user digital fan experience
  •  Drive the execution of cross-platform operational best-practices that enable growth of the business
  •  Manage all critical vendor contracts and ensure most-favorable deal terms secured and rigorous are in place to support and grow the business
  •  Communicate and collaborate closely with content and programming, sales, business development and other key constituents within the company to ensure digital products and services are meeting stated goals and objectives
  •  Ensure product and services produce scalable, secure and profitable output
  •  Design, recruit, retain and mentor the digital staff who will maintain operational rigor and efficiency as well as identify ways for the business to perform better for Cleveland Browns fans and partners
  •  Manage operation cost budgets as well as meet revenue targets for specific product lines
 
The successful candidate will have the following specific experience and possess these necessary skills:
  •  6+ years of increasingly responsible professional experience in project and program management, research and analytics, digital product marketing and financial services roles within the consumer internet, eCommerce or digital media sectors
  •  Experience launching, managing and monitoring consumer-oriented digital products
  •  Has effectively created, implemented and directed administrative program management and/or technical project management functions in high-profile digital media organization or events that have delivered notable successes
  •  Experience working in fast-paced media technology environment with specific emphasis on game-changing consumer experiences
  •  Track-record of managing successful launches of significant digital media products or events on multiple platforms and products
  •  Track-record of operating at a high strategic level, while also being able to quickly drill down into the minutiae of technology, products, and services
  •  Experience leveraging analytical inputs to create well-rounded systems that help businesses operate more efficiently or develop products that meet the needs of customers today
  •  Solid track-record of creating and implementing successful business processes that allow for thorough yet rapid evaluation and execution of opportunities
  •  Creative, hands-on, and entrepreneurial attitude
  •  Commercial savvy, bottom line driven and focused on profitable growth; strong financial acumen
  •  Well-grounded individual who is able to manage, communicate and collaborate effectively across the organization(s)

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

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