We are seeking an experienced and detail-oriented Senior NIL Partnership Solutions Coordinator to support the execution of Name, Image, and Likeness (NIL) operations. This role manages multiple NIL accounts within the property and plays a key part in ensuring successful activation for brand partners and student-athletes alike.

In this role, you’ll take operational ownership of NIL deal execution, including inventory tracking, deliverable coordination, and proof of performance reporting. You’ll serve as a day-to-day contact for internal stakeholders and external partners, while identifying process improvements and sharing best practices across the team. This role reports to the General Manager and collaborates with Learfield and Athletics staff.

Responsibilities

• Act as the primary contact for assigned NIL accounts, serving as a liaison between brand partners, student-athletes, property teams, and athletic department staff.

• Lead the planning, execution, and follow-up of NIL deal activations, ensuring timely fulfillment, compliance, and a positive experience for all stakeholders.

• Manage NIL inventory across multiple accounts, providing regular updates on sold, proposed, and available assets to internal teams.

• Apply judgment in known situations, escalating complex issues or risks to the appropriate leader.

• Build and maintain strong working relationships with student-athletes to support seamless NIL activation and deliverables.

• Stay current on national NIL legislation, trends, and peer activity to inform local strategy and process improvements.

• Represent the property in internal Learfield NIL meetings, sharing insights and contributing to best-practice collaboration.

• Complete other sales, fulfillment, and operational responsibilities as assigned.

• Must be able to work 40 hours per week, including home games, select events, and NIL activations occurring outside traditional business hours.

Minimum Qualifications

• 2+ years of experience in NIL, sports marketing, sponsorship activation, college athletics, or related fields

• Excellent communication, organizational, and problem-solving skills with strong attention to detail

• Proven ability to manage multiple projects with increasing independence

• Proficiency in Microsoft Office tools, including Word, PowerPoint, and Excel

Preferred Qualifications:

• Experience managing or executing NIL campaigns in a collegiate or agency setting

• Bachelor’s degree from a four-year college or university

• Proactive mindset with a desire for continuous improvement and process optimization

Learfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (minimum 10+ days annually), including Parental Leave, 20 Paid Holidays, 401(k) + Match, and Short/Long Term Disability. Leave benefits are consistent with state and local laws, including the Colorado Health Families and Workplaces Act.

Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.