Director of Marketing with MN Timberwolves & Lynx in Minneapolis, MN

MN Timberwolves & Lynx jobs
Sports Jobs in Minneapolis, MN
Marketing: Consumer Marketing/Brand Management
Job Title: Director of Marketing
Department: Marketing
Reports to: Vice President of Marketing
Position Type: Full Time/Regular/Exempt
Date Modified: 3/16/2018
Position Summary/Objective: Primary responsibility of this position is to successfully develop and implement fully-integrated, multi-channel strategic marketing and promotional campaigns designed to build awareness both locally and globally, engage fans, drive ticket sales, and achieve annual business goals. The Director of Marketing will be an energetic leader who serves as a brand guardian and the consummate team player.
Essential Functions
Reasonable accommodations may be made to enable individuals to perform these essential functions:
1.     Work closely with Broadcast, Live Programming and Entertainment, Public Relations, Creative Services and Digital Media departments to successfully execute cross-platform campaigns that consistently represent the brand standards of the teams. 
2.     Review and approve all creative output for brand and objective consistency, and lead review process with all key stakeholders as necessary.
3.     Develop and lead events strategy that promotes awareness and engages fans.
4.     Plan and oversee all advertising activity including out of home, television, radio, print, digital marketing, social media and direct mail to drive ticket sales.
5.     Liaise with advertising agencies to maintain expert knowledge of campaign results and proactively adjust approach as needed to optimize efforts.
6.     Oversee and track Marketing budgets to ensure all initiatives are within the approved parameters.
7.     Lead brand awareness efforts internally, ensuring staff is well-versed on brand purpose and essence to serve as the ultimate brand stewards for the teams. 
8.     Partner with Ticket Sales and Service and Business Intelligence teams to create targeted campaigns focused on growth and retention of season ticket memberships base, single game sales, partial plan sales and groups sales.
9.     Collaborate with Partnerships Sales and Activation teams to ensure all partners are positioned to achieve their goals and enhance the teams brand experiences.  
10.  Utilize market, league and team generated research to enhance marketing efficiencies and deliver a best-in-class brand expression for the organization.
11.  Act as primary liaison for the Marketing department with all business units within the organization to facilitate and optimize communications and marketing efforts.
12.  Develop, mentor and lead staff members.
Knowledge, Skills, Abilities & Other:
1.     Strong written and verbal communication skills required.
2.     Computer skills required: experience with Microsoft Office (Word, Excel, Power Point, Outlook) is preferred.
3.     Able to work flexible hours including nights, weekends and holidays.
4.     Ability to work well on a team and independently.
5.     Ability to manage all processes and tasks in the department.
Experience: Minimum eight (8) years of experience in marketing preferred. Previous managerial/supervisory experience required. Previous experience in sports and entertainment strongly preferred.
Education: Bachelor’s degree in Marketing, Communications, or similar field is required.  

Specialized Knowledge, Licenses, etc.: Passion for NBA basketball preferred

Supervisory Responsibility, if any: This position does have supervisory responsibility
Work Environment
This job operates in a professional office environment. Office hours are typically Monday-Friday from 8:00 AM-5:00PM. In addition to working office hours, staff may be required to attend Timberwolves and Lynx home games, in addition to external events including but not limited to: charity and networking events. Work is both sedentary and active in nature. The working environment is generally favorable. Lighting and temperature are adequate, and there are no hazardous or unpleasant conditions caused by noise, dust, etc. Work is generally performed within an office environment, with standard office equipment available. This job also operates in a sports arena, which includes bleachers/steps.   
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to communicate and exchange information with others both in person and over the telephone. The employee frequently is required to remain in a stationary position, as well as operate computers and other office equipment, such as a copy machine, printer and telephone. Staff will frequently ascend and descend bleachers/steps and traverse around the building both on event days and non-event days. Staff may occasionally move items weighing up to 30 pounds.
This position may require some travel. 
EEO Statement
The Minnesota Timberwolves and Lynx are an equal employment opportunity organization.

E-Verify Statement
We participate in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot prove this, we will give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) to resolve the issue before any action might be taken against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. 

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