Digital Marketing Specialist with Connecticut Sun/New England Black Wolves in Uncasville · CT

Connecticut Sun/New England Black Wolves jobs
Sports Jobs in Uncasville · CT
Marketing: Social Media
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Position Summary:
This position oversees creative direction and scheduling for Mohegan Sports team websites, social media platforms and paid social media promotions. In addition, this position handles real-time game reporting for both teams via team social media channels, including pregame promotion, in-game updates and postgame coverage.

Primary Duties and Responsibilities: includes but not limited to:
  • Create & direction campaigns and content timelines for team websites and social media channels
  • Update content on team websites based on game results, promotions and/or ticket campaigns
  • Oversee and manage social media, search and display advertising spend
  • Execute email campaigns to season ticket members, as well as to promote ticket sales and data acquisition
  • Work with the team’s digital consultants to create and execute the team’s search and display efforts
  • Establish each team’s respective voice that will resonate with key target demos; communicate direction to any staff members who run team social media handles
  • Grow, optimize and track ticket sales based on engagement/interaction with team digital and social platforms

Secondary Duties and Responsibilities:
  • Provide graphic design and video shooting/editing support as needed
  • Assist in developing creative digital/social elements to present to existing or potential marketing partners
  • Analyze and implement best practices from various sports leagues and entertainment options

Minimum Education and Qualifications:
  • Bachelors’ Degree in Marketing, Communications or a related field
  • Two years of experience in a marketing, social media or related digital field
Competencies:  Incumbent will master the following competencies while in this position: 
  • Excellent written and verbal communication skills
  • Excellent organizational and multi-tasking skills
  • Intermediate knowledge of Word, Excel and Outlook

Training Requirements:
  • Knowledge of HTML, Java and Webtrends
  • Maintain working knowledge of updates/changes in social media platforms, including but not limited to Facebook, Twitter, Instagram and Snapchat

Physical Demands and Work Environment:
  • Office work environment
  • Must be able to sit in front of a computer for extended periods of time
  • Must be able to work various shifts and flexible hours including nights, weekends and holidays
  • Some travel required

This is not necessarily an exhaustive list of all responsibilities, requirements or working conditions associated with this job.  Mohegan Sun reserves the right to make changes to the above job description whenever necessary.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Job Questions:

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