Senior Manager, Sponsorship Strategy and Analytics - Full Time with Miami HEAT in Miami · FL

Miami HEAT jobs
Sports Jobs in Miami · FL
Sponsorship Sales & Activation: Corporate Sponsorship Sales
Brief Description of the Position:
The Sr. Manager of Sponsorship Strategy and Analytics  is responsible for delivering the research, analysis, and presentation of data required to support growing current partnerships and developing new business for the Sales and Corporate Sponsorship Teams.

  • Design, develop and execute, research, analyses, reports and dashboards to deliver effective, data-driven stories to the Sales/Partnership Marketing team and their clients.
  • Partner with the Strategy & Data Analytics team and other resources to obtain the necessary data to complete research projects and analyses.
  • Track sponsorship and sales trends around the NBA and other professional sports leagues.
  • Other research projects to include but not limited to prospecting, competitive analysis, best practices, and advertising and marketing campaign briefs.
  • Develop strategies for partner activations, analyze ROI, and measure performance.
  • Participate in group and individual brainstorming sessions to generate new and creative sponsorship activation programs. 
  • Work with 3rd party vendors for sponsorship valuations and tracking. 
  • Assist in the hiring and management of the Corporate Partnership Department Interns.

  • Bachelor’s degree or equivalent from a 4-year college or technical school
  • 4-6 years’ experience in corporate sponsorship research and analytics, strategy or sports marketing agency experience preferred
  • Very organized and detail-oriented
  • Able to meet tight deadlines and adapt to a fast-paced, fluid environment while balancing multiple tasks at once
  • Experience with using and administrating a data visualization tool such as Tableau or Power BI.  
  • Strong understanding and experience in visualization / dashboard development best practices.  Strong SQL knowledge a plus.  
  • Must be proficient in Microsoft Applications including Word, Excel, and PowerPoint. 
  • Basic knowledge of Adobe Photoshop.  
  • Ability to learn, unlearn, re-learn emerging technologies, and quickly adapt and thrive in a fast-paced team-oriented environment.  

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender/gender identity, age, disability, marital status, sexual orientation, pregnancy, genetic information, national origin, citizenship status, veteran status, and any other legally protected status entitled to protection under federal, state, or local anti-discrimination laws. EOE & DFWP

Job Questions:

  1. How did you hear about this job?

  2. Have you ever been tied to a revenue number? (Yes/No)

  3. Are you comfortable building relationships and presentating to clients? (Yes/No)

  4. Have you ever worked with data visualization tools like Tableau or Power BI? (Yes/No)


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