Director of Premium Marketing with Brooklyn Sports and Entertainment in BROOKLYN, NY

Brooklyn Sports and Entertainment jobs
Sports Jobs in BROOKLYN, NY
Marketing: Sales & Marketing Management
About Brooklyn Sports & Entertainment
Brooklyn Sports & Entertainment (BSE) manages state-of-the-art venues and premier sports franchises, delivering dynamic content and experiences for audiences. BSE oversees programming, marketing, sales, and operations for Barclays Center and NYCB LIVE, and manages and controls the NBA's Brooklyn Nets and its G-League team, the Long Island Nets, as well as the business operations of the NHL's New York Islanders.

Barclays Center, which opened on September 28, 2012, offers 17,732 seats for basketball, 15,795 for hockey, and up to 19,000 seats for concerts, and has 101 luxury suites, four bars/lounges, four clubs, and 40/40 CLUB & Restaurant by Tanduay Rum.

NYCB LIVE re-opened on April 5, 2017 after extensive renovation and offers 13,000 seats for hockey, 13,500 for basketball, and 14,500 for standard concert configurations, with the ability to flex up. The bowl has a theater seating option for 4,000 guests.

With a focus on emerging businesses, BSE identifies and creates alliances, strategic partners and other business opportunities to ensure the success of its assets.

We are looking for a passionate and driven Premium Marketing Director to join our team at our corporate headquarters in Brooklyn, New York. You will be responsible for assisting in all applicable marketing functions related to Barclays Center, Brooklyn Nets, New York Islanders, NYCB LIVE, Webster Hall and LIU Paramount Premium Seating. The candidate must possess great energy, organizational skills, and excellent communication skills. He/she must excel in a fast-paced environment, and be comfortable working outside of traditional business hours for team and facilities events.

Essential Duties & Responsibilities
• Leads the development of and implements media/marketing plans and promotional activities aimed at premium, VIP, HNW, and other upscale audiences for suites, rink-side & courtside seating, corporate packages, VIP experiences, and other premium products within BSE
• Establishes and maintains relationships with the community, media, strategic partners and industry influencers, with a particular focus on the premium marketplace.
• Manages the marketing budget while delivering marketing programs and platforms within the fiscal budget
• Liaises with media, including broadcast and advertising partners
• Serves as marketing liaison to ticket sales and operations for premium seating and to sponsorship for luxury brand relationships
• Provides direction to the marketing team for implementation of all internal marketing assets surrounding premium/VIP products, tickets, and events
• Enthusiastically implements new technologies and platforms to promote brand presence and increase corporate revenue.
• Creatively and analytically recognizes opportunities to receive publicity and promotes a positive brand image
• Other duties as assigned by the Marketing department

Experience and/or Education
• Bachelor’s degree or equivalent relevant experience required
• Minimum of 10 years of advertising/marketing experience
• Sports, entertainment, luxury/premium brand, and/or venue industry experience preferred

Knowledge, Skills, Abilities
• Familiar with and experienced in targeting and converting the premium customer
• Deep understanding of digital, OOH, and experiential media including effective placement of paid, earned, and owned media assets
• Experienced in working with a creative team to produce a premium design aesthetic
• Experienced in effectively working with and supporting an inside sales team; familiar with premium/luxury sales channels
• Familiar with digital/mobile channels and deploying assets native to these channels.
• Flexible and reliable teammate, both within own department and within company as a whole
• Self-directed and able to work independently; possesses a strong ability to manage one’s own time, and prioritize tasks when given clearly defined goals and objectives
• Demonstrate uncompromised judgment and discretion with regard to interpersonal relationships
• Truly outstanding customer service and interpersonal communication skills
• Unmatched decision-making skills, excellent judgment and interpersonal effectiveness; able to maintain confidentiality and use utmost discretion when privy to sensitive information
• Strong communication skills: be comfortable with engaging in a variety of different communicative modes (verbal, nonverbal, and written) and being attuned to others through strong active listening skills
• Able to identify problems, their sources, and their potential solutions while continuing to successfully conduct day-to-day operations without interruption
• Strong command of reasoned, measured decision-making based upon analyzing the pros and cons of each potential decision to be made

Work Environment
You will primarily work in an office environment, however, you are expected to attend concerts, family shows, sports and other events taking place on weekends and holidays.

Brooklyn Sports & Entertainment is an Equal Opportunity Employer (EOE)

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